BNET Business Dictionary
Business Definition for: Banner
- an online interactive ad, often using graphic images and sound as well as text, placed on a Web page that is linked to an external advertiser's Web site. The banner typically is sized so as to appear at the top or bottom of the Web page.
- Also known as Banner Ad
Wiktionary Definition for: Banner
- A flag or standard used by a military commander, monarch or nation.
- Any large sign, especially if constructed of soft material or fabric.
- Ex: ''The mayor hung a banner across Main Street to commemorate the town's 100th anniversary.''
- A large piece of silk or other cloth, with a device or motto, extended on a crosspiece, and borne in a procession, or suspended in some conspicuous place.
- By extension, a cause or purpose; a campaign or movement.
- Ex: ''They usually make their case under the banner of environmentalism.''
- A type of advertisement in a web page or on television, usually taking the form of a graphic or animation above or alongside the content. Contrast popup, interstitial.
- heraldry The principal standard of a knight.
- exceptional Exceptional; very good.
- Ex: ''It is a banner achievement for an athelete to run a mile in under four minutes.''
Additional Resources
- Using Banner Ads to Promote Your Website
- The article is about the importance of the banner ads and the terms that were used in it. It provides an overall concept of banner ads that includes hits to advertisement, page impression and page views, banner views, CPM, CRT etc. Previously it was discussed that when banner advertising seems...
- White papers 2000-07-01
- Towne Bank branches now called Banner Bank.(Brief Article)
- Towne Bank changed its name to Banner Bank. The bank is owned by Banner Corporation, formerly known as First Washington Bancorp. Banner Corporation Towne Bank's ... Towne Bank changed its name to Banner Bank. The bank is owned by Banner Corporation, formerly known as First Washington...
- Research articles 2000-12-01
- Banner announces dividends, consistent since 1996. (The buzz).(Banner Corp.)(Brief Article)
- Dividends of 15 cents per share were sent out to Banner Corp. shareholders in October. Walla Walla-based Banner is the parent company of Banner Bank, which has a branch ... Dividends of 15 cents per share were sent out to Banner Corp. shareholders in October. Walla...
- Research articles 2002-11-01
- Banner Bank declares dividends, merges subsidiaries.(Banner Corp.)(Brief Article)
- Banner Corp., the parent company of Banner Bank and Banner Bank of Oregon, announced this summer that shareholders would be given a 14 cents per share cash dividend. Banner Corp., the parent company of Banner Bank and Banner Bank of Oregon, announced this summer...
- Research articles 2001-08-01
- Banner Bank prez becomes corp. prez. (In retrospect: news that happened between issues of The Wenatchee Business Journal).(Brief Article)
- D. Michael Jones, who joined Banner Bank as its president and CEO in February, is being promoted to president and CEO of Banner Corp. following the annual meeting on April 19. Gary Sirmon, Banner Corp.'s current president and CEO, will assume the pos D. Michael Jones,...
- Research articles 2002-04-01
- How to Design a Successful Banner today and for the New Millenium
- This article helps to design a successful banner for today and for the new millenium. For creating a successful banner, it will give: the basics of successful banner design, a note on targeting the right audience to improve click thrus, a note on testing to improve results etc. Banner advertising...
- White papers 1999-01-01
- Banner declares 16 cent dividend.(The buzz: tips, rumors & miscellaneous pieces of business information)(Banner Corp.)(Brief Article)
- Walla Walla-based Banner Corp., the parent of Banner Bank declared a 16 cent cash dividend to be paid Jan. 9 to shareholders. Walla Walla-based Banner Corp., the parent of Banner Bank declared a 16 cent cash dividend to be paid Jan. 9 to shareholders.
- Research articles 2004-01-01
- Budke named to Banner board. (Keeping up with People).(Gordon Budke named to borad of directors of Banner Corp.)(Brief Article)
- Gordon Budke has been elected to the board of directors of Banner Corp., parent company of Banner Bank. Budke is a certified public accountant and had retired from Coopers & Lybrand now Price Waterhouse Coopers in 1997. Since then he has been c Gordon Budke has...
- Research articles 2002-12-01
- Banner Corporation to Present at Howe Barnes Hoefer & Arnett Community Bank Conference
- WALLA WALLA, Wash. -- Banner Corporation (NASDAQ:BANR), the parent company of Banner Bank, today announced that D. Michael Jones, President and CEO, is scheduled to present at the Howe Barnes Hoefer & Arnett 12th Annual Community Bank Investor Conference in Chicago. Banner's presentation is on Tuesday, August 14, 2007, at...
- Research articles 2007-08-09
- Banner hires benchmark firm to provide data for improvement of operational procedures.(Banner Health System, Healthcare Management Council)(Brief Article)
- Banner Health, Phoenix, Ariz., in May awarded a contract to Healthcare Management Council, Needham, Mass., for performance improvement consulting. The company develops benchmarks for clinical and administrative procedures. Implementation will be gradual at Banner's 21 facilities as their individual contracts...
- Research articles 2005-06-01
- How Banner Ads Work
- From the executive summary: ‘Web experts have been predicting the end of traditional banner advertising for years, noting dwindling click-through rates. They have several different ideas of what will replace it as the dominant means of advertising. Pop-up ads, advertisements that appear in their own, small browser window, have been...
- White papers 2003-01-01
- The Effects of Banner Advertising on Consumer Inter-Purchase Times and Expenditures in Digital Environments
- One of the major advances of the digital economy is the facilitation of building and managing individual customer relationships. A fundamental aspect of this relationship is customer retention (i.e., repeat purchasing). In this study, it focuses on the use of banner advertising for customer retention and shopping expenditure. Using a...
- White papers 2002-06-01
- Banner Health Gives Award to Lawson HR/Payroll Implementation Team
- ST. PAUL, Minn. -- Lawson Software (Nasdaq:LWSN) said today that the implementation of Lawson Human Resources and Payroll was awarded Banner Health's prestigious 2004 Vision Leadership award. This award presented during a celebration of Banner's 2003 strategic performance accomplishments focuses on Banner's mission, vision and values. The Human Resources/Payroll team,...
- Research articles 2004-07-26
- IBM RELEASES JAVA TOOL FOR RICH BANNER ADS.
- IBM Corp. today formally releases IBM HotMedia, a Java-based technology to deliver rich-media banner ads. Banners using HotMedia load as quickly as static or animated banners, IBM said. When a user clicks on a given section of a banner, an applet is IBM Corp. today...
- Research articles 1998-10-26
- LOOKSMART TO LAUNCH FREE BANNER EXCHANGE.
- Looksmart this weeks launches a free 1-to-1 banner exchange program called Looksmart Clicks. The Web directory is touting this as the first 1-to-1 program, noting most banner exchanges require a Web site to show two ads before earning a free one. S Looksmart this...
- Research articles 1999-05-17
- Banner Corporation Q2 2008 Earnings Call Transcript
- Earnings Call ExcerptBanner Corporation BANR Q2 2008 Earnings Call July 29, 2008 10:00 am ET Executives D. Michael Jones – President & Chief Executive Officer Albert H. Marshall – Secretary Lloyd W. Baker – Executive Vice President & Chief Financial Officer Analysts Jeffrey Rulis – D.A....
- Earnings calls 2008-07-29
- N.O.'s Top 100 Private Companies: Banner car dealerships
- A few hot-selling Chevys and the acquisition of Lamarque North Shore Ford in Mandeville souped up sales by 40.6% last year for the family-owned Banner car dealerships. Banner Chevrolet and Banner Ford owner Richard Flick said sales for 2002 topped $119.5 million. Thanks to...
- Research articles 2003-03-24
- Banner Corporation to Present at D.A. Davidson Conference
- WALLA WALLA, Wash. -- Banner Corporation (Nasdaq: BANR), the parent company of Banner Bank, today announced that D. Michael Jones, President and CEO, and Lloyd W. Baker, CFO, are scheduled to present at the Eighth Annual D.A. Davidson Financial Services Conference in Seattle. Banner's presentation is on Wednesday morning, May...
- Research articles 2006-05-03
- Banner Corporation Signs Definitive Agreement to Acquire F&M Bank of Spokane, Washington
- WALLA WALLA, Wash. -- Banner Corporation (Nasdaq:BANR), the parent company of Banner Bank, today announced the signing of a definitive merger agreement with F&M Bank, Spokane, Washington, in a stock and cash transaction valued at approximately $98.8 million. In connection with the transaction, F&M Bank will merge into Banner Bank....
- Research articles 2006-12-12
- Banner Corporation Signs Definitive Agreement to Acquire San Juan Financial Holding Company
- WALLA WALLA, Wash. -- Banner Corporation (Nasdaq: BANR), the parent company of Banner Bank, today announced the signing of a definitive merger agreement with San Juan Financial Holding Company, the parent company of Islanders Bank, Friday Harbor, Washington, in a stock and cash transaction valued at approximately $40.8 million. In...
- Research articles 2006-12-19

