Overall, the allegedly reformed campaign of the future will be less competitive, less controlled by candidates and their parties, and more influenced by the mainstream media and will involve fewer voters than the typical campaign of today. It appears, therefore, that campaign finance regulation's principal goals will not be realized....
United Way of Central Oklahoma, the Central Oklahoma Combined Federal Campaign, the State Charitable Campaign, and the Heart of the City Campaign will begin 2007 fundraising campaigns on Sept. 7.
United Way of Central Oklahoma, the Central Oklahoma Combined Federal Campaign, the State Charitable Campaign and the Heart of the City Campaign will begin their 2006 fundraising campaigns on Friday with a breakfast at 7:30 a.m. at the AT&T Bricktown Ballpark.
WHAT: The Campaign To Protect Airline Safety and Jobs will publicly kick off its campaign, which is an escalation of the strike by 4,400 mechanics, custodians and cleaners, members of the ...
Staples.com launched an integrated marketing campaign last month that introduced the company's new tag line, "Hey, you don't have to run out." The campaign features a 30-second national television spot as well as national radio, print and on-line components. The campaign was created by Staples' in-house agency and jointly executed...
SAN FRANCISCO -- Business 2.0 magazine (www.business2.com) has launched a nationwide multimedia marketing campaign, on the heels of the publication's recent rate base increase and record-year of advertising revenue growth. The multi-tiered initiative involves direct marketing, an electronic and print campaign, as well as an airport diorama creative campaign targeted...
United Way of Metro Oklahoma City's 2002 campaign will begin at 7:30 a.m. Sept. 6 at the SBC Bricktown Ballpark. The campaign will run through Nov. 5. Dave Bialis, vice president and general manager of Cox Communications and 2002 United Way board chair, will announce the campaign goal at 2...
The 100,000 Lives Campaign has the attention of U.S. hospitals, professional groups, and the media. Its aim has been endorsed, and its planks are being implemented, by more than 2,300 diverse hospitals in every state. This paper posits that the six planks of the campaign have become national standards of...
Visa has announced a new debit card campaign targeting the Hispanic community. Featuring a mix of Spanish language television, radio, and print advertisements, the campaign marks the second time that Visa has reached out directly to the Hispanic market. A similar campaign touting Visa's debit and credit card products was...
BEVERLY HILLS, Calif. -- Physical Improvements, Emotional Connection, and Shared-Philosophy Partnerships Combine in Campaign Designed to Elevate Guest Experience and Satisfaction
Investigating Mobile MarketingMobile marketingI read the article and found it really interesting, especially the part on running a campaign. A friend was recently telling me about the campaign they ran for their office, a text to vote campaign I think it was called and told me that it worked for...
OAK BROOK, Ill. -- In an effort to capitalize on the intense media coverage given to McDonald's Campaign 55 promotion, centered around a 55-cent price point on sandwiches when purchased with fries and a drink, the burger giant launched a national ad campaign supporting the program three weeks earlier than...
After months of hard work, the new advertising campaign is ready to launch. The copy is well-written, the graphics look sharp, and the person is confident the special offer will make the phone ring off the hook. But how will the person ensure the success of the campaign? Even terrific...
One of the most frequent questions customers ask is "What to do make sure email marketing campaign is a success?" The answer is always different, depending on the client's industry, campaign goal, and many other factors. But in nowadays e-marketing landscape, there are a few pointers that stand true for...
INTEL CORP. LAST WEEK KICKED off a $300 million campaign to promote the Pentium 4 processor featuring the theatrical troupe, the Blue Man Group. The campaign hopes to push the P4 to the mainstream consumer market, and Intel believes it can replicate the success the Blue Man Group had with...
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