BNET Business Dictionary

Business Definition for: Content Management

  • the means and methods of managing the textual and graphical content of a Web site. For large sites with thousands of pages and many interchangeable words and images, it pays to invest in a content management application system that facilitates the creation and organization of Web content. Some content management systems also offer caching (where a server stores frequently requested information) and analysis of site traffic.

    Recent years have seen a vast growth in the quantity of content produced by organizations, particularly in digital form. In 2001, it was estimated that there were over 550 billion documents on Internet, intranet, and extranet Web sitesâ€"making professional content management vital. Without it, it becomes almost impossible for a user to find the information they are looking for.

    However, excellent content management is expensive, and organizations need to establish a solid business case in order to justify it. The initial point for consideration is that content is not a low-level commodity that merely needs to be storedâ€"it is a critical resource, and its value lies in it being read. So an understanding of who will read it is essential. Decisions need to be taken over what languages the material needs to be published in, and in what media (Web or e-mail, for example). The form of the contentâ€"text, audio, videoâ€"is also important, as is the sensitivity of the material and the consequent security required.

    Simply storing content is data management, but content management should have publication as its main focus, with the intention of informing or entertaining readers. There is a big difference in approach between the two.

Additional Resources

Following the Guiding Principles of Content Management
Content management is about getting the right information to the right person at the right time—at the right cost. By using the Internet as its primary publication medium, content management affords people much greater access to the information they need. When approaching content management, keep in mind that your Web...
Tags: Web, Web Site, Content Management, Web Technology, Channel Management, Enterprise Software, Marketing, Navigation, Professional Content Management, Content Quality, Web Site Development, Internet, Situation, Goal, Content Management System, Information Architecture, Web Site Manager, Software, BNET Editorial
Articles 2007-12-05
Mobilitec and M1 Move Mobile Content Management in a New Direction; Through Its Leading mPower Software, Mobilitec Helps M1 Manage and Streamline the Management of Mobile Content Through Its Centralized Content Management System
SAN MATEO, Calif. -- Mobilitec, Inc., a global provider of integrated software products that enable mobile content management and delivery, today announced that it has expanded its agreement with M1, a leading mobile communications provider in Singapore, in which M1 will use mPower as its end-to-end solution for mobile content...
Tags: content management system, mobile, software, Streamline
Research articles 2006-01-10
Stellent releases Universal Content Management 7.0; New version offers a single server and repository architecture supporting five content management application modules with a single, common user interface; Provides DoD 5015.2-compliant records managemen
M2 PRESSWIRE-22 September 2003-Stellent: Stellent releases Universal Content Management 7.0; New version offers a single server and repository architecture supporting five content management application modules with a single, common user interface; Provides DoD 5015.2-compliant records managementC1994-2003 M2 COMMUNICATIONS LTD RDATE:09222003 ...
Tags: FINANCE, server, SOFTWARE, Stellent, U.S. Department of Defense
Research articles 2003-09-22
IBM Recognized as Leading Provider of Enterprise Content Management in Market Report
IBM (NYSE: IBM) today announced it was the leading enterprise content management ECM vendor in worldwide software revenue for 2006, according to a recent report issued by the independent research firm Gartner, Inc.[1] The report states that IBM led all vendors of enterprise content management revenue. Enterprise Content Management...
Tags: enterprise content management, IBM Corp.
Research articles 2007-05-16
Abbey National opts for content management solution from Obtree - Brief Article
TELECOMWORLDWIRE-21 November 2002-Abbey National opts for content management solution from Obtree C1994-2002 M2 COMMUNICATIONS LTD http://www.m2.com UK banking group Abbey National has chosen content management and knowledge management company Obtree Technologies Inc to supply a content management solution. Abbey National will use the content management product...
Tags: Abbey National Plc.
Research articles 1970-01-01
Day Software's Web Content Management Solutions Showcased at Shared Insights Conference
Global Content Management Vendor to Sponsor Industry Event, Showcase Award-Winning Customer Implementation BASEL, Switzerland & NEWPORT BEACH, Calif. -- Day Software (SWX:DAYN)(OTCQX:DYIHY), a leading provider of global content management and content infrastructure software, today announced its Web Content Management WCM solutions will be demonstrated during the Shared Insights Portals,...
Tags: Shared Insights Inc.
Research articles 2007-05-22
Really Strategies Completes Development of an XML Content Management System for CQ Press Book Content
Business Editors LANSDALE, Pa. & WASHINGTON--BUSINESS WIRE--Sept. 5, 2002 Really Strategies, Inc., an independent content management and publishing solutions consultant, recently completed the development of an XML-based content management system for CQ Press, a Washington D.C.-based publisher of government and public policy information. The new content management...
Tags: Cq Press
Research articles 2002-09-05
Discussion Paper On Content Management Strategy
Establishing a Content Management Strategy before introducing a Content Management System CMSystem is essential to ensure that the CMSystem leads to an improvement in quality of the University's web presence and in satisfaction levels of web publishing staff. Information architecture and editorial review are essential ingredients of a Content Management...
Tags: Web-publishing, University Of Glasgow, Content Management, Web Technology, Enterprise Software, Software
White papers 2004-11-01
Stellent wins 2003 Realware Award for "Best Enterprise Content Management Application"; Stellent content management implementation at Eminent Research Systems recognized by CMP Media's Transform and Intelligent Enterprise magazines.
M2 PRESSWIRE-15 July 2003-Stellent: Stellent wins 2003 Realware Award for "Best Enterprise Content Management Application"; Stellent content management implementation at Eminent Research Systems recognized by CMP Media's Transform and Intelligent Enterprise magazinesC1994-2003 M2 COMMUNICATIONS LTD RDATE:07152003 Stellent, Inc. (Nasdaq: STEL),...
Tags: CMP Media, SOFTWARE, Stellent
Research articles 2003-07-15
Documentum content management platform will be implemented for 156,000 global users at Ford Motor Company; Documentum 4i eBusiness Edition chosen to improve global enterprise content management performance across the board.
M2 PRESSWIRE-16 August 2000-DOCUMENTUM: Documentum content management platform will be implemented for 156,000 global users at Ford Motor Company; Documentum 4i eBusiness Edition chosen to improve global enterprise content management performance across the board C1994-2000 M2 COMMUNICATIONS LTD RDATE:15082000 ...
Tags: board, Documentum, e-business, E-business/E-commerce, Ford Motor Co., INTERNET, performance, SOFTWARE
Research articles 2000-08-16
Open Text introduces content management offering for Livelink; Combines Livelink content management capabilities into a single offering, integrated with knowledge management and collaboration.
M2 PRESSWIRE-19 September 2002-OPEN TEXT: Open Text introduces content management offering for Livelink; Combines Livelink content management capabilities into a single offering, integrated with knowledge management and collaboration C1994-2002 M2 COMMUNICATIONS LTD RDATE:09192002 Open Text Corporation (Nasdaq:...
Tags: collaboration, ISO, knowledge, Open Text Corp., SOFTWARE, Web
Research articles 2002-09-19
ABC Technologies Selects Interwoven's Content Management Solution for its BetterManagement.com Performance Management Portal
Business Editors/High Tech Writers SUNNYVALE, Calif.--BUSINESS WIRE--May 15, 2000 Interwoven TeamSite to Help ABC Technologies Meet Plans for Expanded Targeted Content for Verticals and Content Syndication Across Five Sites Interwoven, Inc. (Nasdaq:IWOV), the leading provider of enterprise-class content management software, announced today that ABC Technologies (ABC...
Tags: ABC Inc., ABC Technologies, BetterManagement.com, INTERNET, Interwoven, performance, Portals, SOFTWARE
Research articles 2000-05-15
New study looking at enterprise content management released by Frost & Sullivan - Brief Article
TELECOMWORLDWIRE-11 January 2002-New study looking at enterprise content management released by Frost & Sullivan C1994-2002 M2 COMMUNICATIONS LTD http://www.m2.com Marketing consultancy company Frost & Sullivan has completed a new study looking at the European enterprise content management market. According to the study, revenues for the enterprise...
Tags: Frost & Sullivan
Research articles 2002-01-11
Gulfstream Aerospace Chooses XyEnterprise's Content Management and Publishing Solution
READING, Mass. -- Content@ Content Manager and XML Professional Publisher Promote Content Re-use, Assembly and Publishing for Leading Commercial Aerospace Corporation XyEnterprise, the leading developer of XML content management and enterprise publishing solutions, announced today that Gulfstream Aerospace, the provider of the world's most technologically advanced business jets, has...
Tags: Gulfstream Aerospace Corp.
Research articles 2004-09-27
Nstein's Ntelligent Content Management Suite Tapped as a 'Trend- Setting' Product
Wireless News 09-04-2007 Nstein's Ntelligent Content Management Suite Tapped as a 'Trend- Setting' Product WIRELESS NEWS-September 4, 2007-Nstein's Ntelligent Content Management Suite Tapped as a 'Trend-Setting' Product C2007 10Meters - http://www.10meters.com Nstein Technologies, a provider of...
Tags: Nstein Technologies Inc.
Research articles 2007-09-04
IBM Number One in Enterprise Content Management Marketshare According to Report
IBM today announced it is the leading enterprise content management vendor ECM, in terms of worldwide license revenue, for 2004 according to a report issued by the independent research firm Gartner, Inc.[1] The report states that IBM led all vendors of enterprise content management, which includes core capabilities like integrated...
Tags: enterprise content management, IBM Corp.
Research articles 2005-07-20
City and County of San Francisco Selects RedDot Solutions; The City and County of San Francisco Human Services Agency Implements RedDot's XCMS Enterprise Content Management Software
NEW YORK & SANTA CLARA, Calif. -- RedDot Solutions, a leading global provider of enterprise content management ECM solutions for midmarket organizations, and a wholly owned subsidiary of Hummingbird Ltd. (NASDAQ: HUMC, TSX: HUM), today announced the City and County of San Francisco Human Services Agency (CCSF-HSA) has selected and...
Research articles 2005-11-21
SBA has a requirement for Web Content Management, E-Works Metastorm and Microsoft Sharepoint product and technologies, support to manage, enhance and orchestrate Web content delivery among SBA organizations, across applications and technology platforms.(P
SBA has a requirement for Web Content Management, E-Works Metastorm and Microsoft Sharepoint product and technologies, support to manage, enhance and orchestrate Web content delivery among SBA ... SBA has a requirement for Web Content Management, E-Works Metastorm and Microsoft Sharepoint product and technologies, support to...
Tags: content delivery, Microsoft Corp., Microsoft SharePoint, Web, Web content management
Research articles 2006-07-28
Gilbane Conference on Content Management Technologies for Government Unveils Conference Program; Program Sessions Offer Industry Analyst and End-User Perspectives on Today's Mission-Critical Content Management Topics
WASHINGTON -- The Gilbane Report and Lighthouse Seminars in cooperation with CMS Watch, today announced its analyst and end-user driven conference program for the inaugural Gilbane Conference on Content Technologies for Government taking place June 13-15 at the Ronald Reagan Building in Washington DC. The conference program is divided into...
Tags: content management
Research articles 2006-05-09
Pennsylvania State University selects Day content management solution
TELECOMWORLDWIRE-18 October 2005-Pennsylvania State University selects Day content management solutionC1994-2005 M2 COMMUNICATIONS LTD http://www.m2.com Day Software (SWX:DAYN, OTC:DYIHY), a provider of global content management and content infrastructure software, announced on Monday (17 October) that Pennsylvania State University has selected Communique as the content management solution for the University's library...
Tags: Pennsylvania State University, SOFTWARE
Research articles 2005-10-18