BNET Business Dictionary
Business Definition for: Market Share
- the proportion of the total market value of a product or group of products or services that a company, service, or product holds. Market share is shown as a percentage of the total value or output of a market, usually expressed in sterling or U.S. dollars, by weight (tons or tonnes), or as individual units, depending on the commodity. The product, service, or company with a dominant market share is referred to as the market leader.
- one entity's sales of a product or service in a specified market expressed as a proportion of total sales by all entities offering that product or service to the market. It can be viewed as a planning tool and a performance assessment ratio.
Wiktionary Definition for: Market Share
- Percentage of some market held by a company.
- Ex:''They had lost '''market share'''.''
- Ex:''They continued to lose '''market share'''.''
- Ex:''They have increased their '''market share'''.''
Additional Resources
- Microsoft Search-Market Share Increased In July, Says Report
- Microsoft's Bing increased its share of the U.S. search market slightly in July 2009, climbing to 8.9 percent, as it ate small bites from both Google and Yahoo. The new partnership deal between Yahoo and Microsoft, which will use Bing as the search engine for Yahoo sites, translates into a...
- News items 2009-08-18
- Market Share is Bunk. Fuggedaboudit!
- A reader writes: I work for an insurance firm, managing their International Medical Health marketing arm. Our target market consists of high-net worth individuals and top-notch companies. My core responsibility is to market the service and increase our market share. Although we've not done badly, we've...
- Blog posts 2008-07-09
- Internet Explorer Loses Market Share
- Internet Explorer's market share plunged by a record-setting amount during December, Web metrics vendor Net Applications Inc. said last week. Microsoft Corp.'s browser lost 1.6 percentage points of its market share last month, ending December with a 68.2% share, down from November''s 69.8%. Since the end of October, IE has...
- News items 2009-08-07
- Windows 7 passes Mac OS X in market share race
- Computerworld - Windows 7 passed the 5% market share milestone last weekend, which put it, if only temporarily, above the total market share of all versions of Apple's Mac OS X, a Web measurement firm said today. Last Saturday and Sunday, Windows 7 powered an estimated 5% and 5.14% of...
- News items 2009-11-26
- Market Share is Bunk. Fuggedaboudit!
- Market Share is Bunk. Fuggedaboudit!Hitting the nail on its headGoeffrey, once again you have identified the lifeblood of business - Sales. However, the goal must be to produce profitable sales. Hopefully, enough to support the future growth of your organization.Nothing produces a sale better than a qualified lead, not quotas,...
- Discussion threads 2008-07-10
- Mac sales grow 11.8% as Apple takes 9.4% U.S. market share
- By AppleInsider StaffPublished: 04:15 PM EST Mac sales saw double-digit growth in the third quarter of 2009, maintaining Apple's position as the fourth-largest U.S. PC manufacturer, according to new data released Wednesday from IDC.Overall, Apple came in fourth for U.S. vendors, selling 1.64 million Macs stateside during the frame. That's...
- News items 2009-10-14
- Frequent Styling Changes Increase Market Share, Study Says
- Earlier today, I reported on a CNW Market Research study claiming that today’s auto buyers are fickle, with only 20 percent choosing to stick with the brand they’d most recently bought. But now a Virginia Commonwealth University study says that the most important reason consumers switch brands is a failure to...
- Blog posts 2009-10-21
- When Is It Wise to Sacrifice Profitability for Market Share?
- Motorola's chief executive, Ed Zander, will hand over the reigns on January 1st, 2008. Zander's adamant it was his decision: "[It was] my date, my doing, my time frame." He even added that he'd told his wife he intended to be CEO for four years only. If you've followed Motorola's...
- Blog posts 2007-11-30
- George claims top spot in clothing market share
- 9 October, 2009 | By Jennifer Creevy Asda's George has seized the top spot in clothing market share, delivering managing director Anthony Thompson's target to take first place 18 months early. Figures from TNS Worldpanel Fashion for the 12 weeks to August 17 seen by Retail Week showed that George...
- News items 2009-10-09
- When Is It Wise to Sacrifice Profitability for Market Share?
- When Is It Wise to Sacrifice Profitability for Market Share?It's not about share, it's about growthCompanies need to grow both revenues and profits, and seeking market share is a diversion that creates problems. Focus on share implies that growth cannot be accomplished without growing the total market - and...
- Discussion threads 2007-12-01
- Microsoft: Losing Market Share in a Non-Existent Browser Market?
- Dennis Byron submits: Every month, the technical press religiously reports on the state of the browser market, and who or who isn’t losing market share. This is a recent example from Computerworld, but a variation of this article appears across the spectrum, and covers data from what...
- External links 2009-01-05
- How Hyundai Is Gaining Market Share
- BNET talked to Dave Zuchowski, Hyundai's head of U.S. sales, about the Assurance plan, how the company is taking a different approach to marketing, and why he feels optimistic despite the downturn. What was the inspiration for doing something as crazy as buying...
- Articles 2009-06-05
- Long Run Equilibrium And Its Impact On Brand Choice And Market Share Analysis
- Brand market shares for the consumer non-durable category exhibit short-term market share perturbations (market share dynamics or finite time nons-tationarity). For mature markets, such market share dynamics is offset over time by competitive action, enabling brands to retain almost steady state shares; this condition is also termed as long run...
- White papers 2003-01-01
- Telstra loses market share but maintains lead
- The 2003-04 Australian Competition and Consumer Commission Market Indicator report has said that the Australian public sector company Telstra has lost market share to its rival companies. The company has lost market share in almost all the categories of tThe 2003-04 Australian Competition and Consumer Commission Market Indicator report has...
- Research articles 2005-07-01
- Despite Slowdown In Handset Sales, LG Aims To Raise Market Share
- LG Electronics (SEO: 066570), the world's fourth largest handset maker, said it expects to achieve only "slight" growth in cellphone sales in 2009, down from its average handset growth rate of about 30 percent in previous years, reports Reuters. It's not such a different story from its larger rivals...
- External links 2008-12-03
- F5 Extends Worldwide Market Share Lead in Application Delivery Controllers; Leading Industry Analyst Firm Reports That F5 Has Demonstrated Significant Growth and Increased Its Market Share Lead
- SEATTLE -- F5 Networks, Inc. (Nasdaq:FFIV), the global leader in Application Delivery Networking, today announced that it continues to grow and expand the company's number one position in the Application Delivery Controller ADC market. In a recently published Gartner report, "Market Share: Application Acceleration Equipment, Worldwide"(1), F5 is leading the...
- Research articles 2006-06-07
- Domestic auto market share under 60%
- Market share for domestic automakers is below 60% this year through August, an all-time low. General Motors, Ford Motor and Chrysler Group, which have been losing U.S. market share for 10 years, had a combined 58.8% share January through August, according to Autodata, down from 60.2% at the end...
- Research articles 2004-09-15
- Verizon Wireless Mobile Search Deal All About Market Share, Not About Profits
- There's four major wireless carriers in the U.S., and all but Verizon Wireless (NYSE: VZ) have a default mobile search provider. Both AT&T (NYSE: T) and T-Mobile USA use Yahoo! (NSDQ: YHOO) and Sprint (NYSE: S) Nextel uses Google (NSDQ: GOOG). With those three tied up, it leaves a...
- External links 2008-11-25
- Time Warner Telecom Touts Ethernet Market Share
- Wireless News 08-26-2007 Time Warner Telecom Touts Ethernet Market Share WIRELESS NEWS-August 26, 2007-Time Warner Telecom Touts Ethernet Market Share C2007 10Meters - http://www.10meters.com According to a recent Ethernet market share analysis from Vertical Systems Group,...
- Research articles 2007-08-26
- Hitwise: Facebook's Social Market Share Up 194 Percent
- More stats regarding Facebook's astonishing growth rate were released today. Hitwise puts the social network's market share of U.S. Internet visits up on a month-over-month basis, way up on a year-over-year basis, and it made significant gains in the "time spent" category, too. Let's first look at the market share...
- News items 2009-10-09
