BNET Business Dictionary
Business Definition for: SWOT Analysis
- an assessment of Strengths, Weaknesses, Opportunities, and Threats. SWOT analysis is used within organizations in the early stages of strategic and marketing planning. It is also used in problem solving, decision making, or for making staff aware of the need for change. It can be used at a personal level when examining your career path or determining possible career development.
Additional Resources
- Conducting a SWOT Analysis
- SWOT analysis (Strengths, Weaknesses, Opportunities, and Threats) is a well-established means of thinking critically about a business, its resources, and its environment. Doing an analysis of this type is a good way to assess a business and its markets; it can also help potential investors decide whether their investment dollars...
- Articles 2007-07-03
- Enhancing Swot Analysis Using Triz and the Bipolar Conflict Graph: A Case Study on the Microsoft Corporation
- In strategic planning, SWOT analysis is the most common technique for situation analysis of organizations. "SWOT" is an acronym for Strengths, Weaknesses, Opportunities, and Threats. However, the results of SWOT analysis, which are presented in a 2x2 matrix, are largely descriptive. The matrix contains a listing of organizational strengths, weaknesses,...
- White papers 2004-07-21
- SWOT Analysis
- SWOT analysis is a simple framework for generating strategic alternatives from a situation analysis. It is applicable to either the corporate level or the business unit level and frequently appears in marketing plans. SWOT sometimes referred to as TOWS stands for Strengths, Weaknesses, Opportunities, and Threats. The General Electric Growth...
- White papers 2003-01-01
- SWOT Analysis
- This article gives a clear definition of SWOT analysis and the elements that make SWOT analysis effective. The author further gives details on the changes that SWOT analysis could make in competitive, socio-cultural, political & legal and internal organizational environments. In addition, it has been mentioned that it is not...
- White papers 2003-01-01
- SWOT Analysis Revisited
- People make a lot of the SWOT analysis in strategic planning. As a rudimentary approach to thinking about strategy, the SWOT works pretty well. There is so much more to great strategy than a simple SWOT analysis. Sure, it's a great buzzword. There are three main reasons. First, the SWOT...
- White papers 2009-01-01
- How To Perform SWOT Analysis
- This article discusses how to perform SWOT analysis. A valuable step in situational analysis is to assess firm's strengths, weaknesses, market opportunities, and threats through a SWOT analysis. This very simple process can offer powerful insight into the potential and critical issues affecting a venture. The SWOT analysis begins by...
- White papers 2003-08-05
- What Is A Website SWOT Analysis?
- A SWOT Analysis is a term used for something most successful webmasters. This article explains that a SWOT analysis is an easy way to examine the web marketing strategy by looking at the website's strengths, weaknesses, opportunities, and threats. These factors lead to a successful Web campaign and increase profitability....
- White papers 2003-01-01
- SWOT Analysis
- The Strengths, Weaknesses, Opportunities, and Threats SWOT analysis is a tool to asses the position of an organization in the constantly changing business environment. The strengths and weaknesses of the organization lie in its internal environment. The opportunities and threats lie in the external environment. The result of the SWOT...
- Presentations 2003-01-01
- SWOT-Analysis as a Basis for Regional Strategies
- This working paper on the utilisation of SWOT analysis for strategic regional planning in Nordic countries is the result of a pilot project that sought to address two felt needs in the strategic planning sphere: evaluation of the practical context of SWOT analysis within the programming documents and thus assessing...
- White papers 2001-02-01
- SWOT Analysis - An Essential Tool In Strategic Planning
- SWOT Analysis Process involves data collection and analysis for external as well as internal factors. SWOT Analysis is an essential tool in Strategic Planning Process. It is a process that entails data analysis for external as well as internal factors such as environment, economic, market trend, competitor and operation capabilities....
- White papers 2007-10-11
- SWOT Analysis
- A scan of the internal and external environment is an important part of the strategic planning process. Environmental factors internal to the firm usually can be classified as strengths or weaknesses, and those external to the firm can be classified as opportunities or threats. Such an analysis of the strategic...
- White papers 2003-01-01
- Research and Markets: SWOT Analysis of Enbridge Inc. now Available
- DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/research/e6245d/enbridge_inc_sw) has announced the addition of the "Enbridge Inc. - SWOT Analysis - SWOT Analysis" company profile to their offering. The Enbridge Inc. - SWOT Analysis company profile is the essential source for top-level company data and information. The report examines the company's...
- Research articles 2008-11-25
- SWOT Analysis: A Management Tool For Discovering Assumptions With ISIS
- The SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis has been a useful tool for industry. The process of utilizing the SWOT approach requires an internal survey of strengths and weaknesses and an external survey of threats and opportunities. SWOT) analysis provides a framework for discovering assumptions. It is a simple,...
- White papers 2000-01-01
- How to Conduct a SWOT Analysis
- Many people see SWOT as synonymous with strategic planning. In fact, a SWOT analysis is only one of many tools that can be used in an organization's strategic planning process. SWOT is short for "Strengths, Weaknesses, Opportunities and Threats". A SWOT analysis is designed to help an organization understand how...
- White papers 2005-02-02
- A SWOT Analysis of the Field of VR Rehabilitation and Therapy
- In view of these issues, this paper will present a SWOT analysis for the field of VR and the Rehabilitation Sciences. SWOT is actually an acronym that stands for Strengths, Weaknesses, Opportunities and Threats and is a commonly employed framework in the business world for analyzing the factors that influence...
- White papers 2004-07-27
- SWOT Analysis: Understanding Strengths, Weaknesses, Opportunities And Threats
- This is an analytical article on the SWOT analysis stating briefly on the purpose of this tool and the possible impact on an organization. It also suggests a few essential points to any organization while using the SWOT analysis. SWOT analysis is a framework for analyzing the strengths and weaknesses,...
- White papers 2003-01-01
- SWOT Analysis - Understanding Your "Strengths, Weaknesses, Opportunities And Threats"
- SWOT Analysis is a very effective way of identifying Strengths and Weaknesses, and of examining the Opportunities and Threats one face. Carrying out an analysis using the SWOT framework will help to focus activities into areas where one is strong, and where the greatest opportunities lie. To carry out a...
- White papers 2003-01-01
- Rural Health SWOT Analysis Results
- The Strengths, Weaknesses, Opportunities, and Threats SWOT Analysis is used to identify the threats and opportunities prevalent in the organization's external environment. It also identifies the inherent strengths and weaknesses present in the organization. SWOT Analysis presents an accurate picture of the comparative position of the organizational entity in the...
- White papers
- Integration of the Swot Analysis as a Coastal Management Tool With a Geographical Information System: Two Approaches to the Problem and First Results
- A territory analysis tool called Territorial Quantitative SWOT had been applied to a beach-dune field system in the North of Fuerteventura, Canary Islands; this tool includes the calculation of environmental quality, environmental vulnerability and human impacts, and the simulation of projects that can optimize the uses of the territory. A...
- White papers 2003-10-07
- Conducting a SWOT Analysis
- Conducting a SWOT AnalysisSWOT AnalysisI've used SWOT Analysis with a number of non-profit organizations. I suggest that a four-cell matrix is the best way to create a strong visualization of initiatives to be undertaken related to the intersection of the four elements - Strength/Weaknesses on one dimension, and Opportunities/Threats...
- Discussion threads 2007-09-26
