Advertisement: Definition and additional resources from BNET
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BNET Business Dictionary

Business Definition for: Advertisement

  • a public announcement by a company in a newspaper, on television or radio, or over the Internet, intended to attract buyers for a product or service

Wiktionary Definition for: Advertisement

  • A publication produced in order to sell some commodity, service or similar.
  • A commercial solicitation in a publication designed to sell some commodity, service or similar.

Additional Resources

Request For Newspaper Advertisement Fee
Use this template to inform the newspaper publisher that you are interested to give your advertisement in that newspaper and hence you are curious to know all the pricing and other related details.
Tags: advertisement, pricing strategy
Tools & templates 2008-01-01
Request For Television Advertisement Fee
Use this template to inform the television firm that you are interested to give your advertisement in that particular television telecast and hence you are curious to know all the pricing and other related details.
Tags: TVs, TV & Home Theater, TV, advertisement, pricing strategy
Tools & templates 2008-01-01
Attracting Customers With Classified Ads
Classified advertisements have proved to be a boon for people of all age groups since time immemorial. It is kind of strange that how marketing can be summed up in three-four lines. Today, classified areclassifiedinto different categories, ranging from jobs available, to location available on rent, and even...
Tags: print media, advertisement, marketing, job
White papers 2003-01-01
Reply To Response To Advertisement
This template is for reply to response to advertisement.
Tags: Microsoft Corp., advertisement
Tools & templates
How To Write An Effective Advertisement Copy
Great copywriting is about knowing who the prospect is, what they need, what they really want, and how the product will give it to them. It provides tips for copy writing as if any piece of written material the advertisement should have a title, a beginning, middle, and an end....
Tags: advertisement
White papers 2003-01-01
Web Advertising as a Tool of Marketing Communication
The objective of the present paper is to explore the main factors related to the adoption of the Web site as a tool of marketing communication. All over the world the companies of different sizes are confronted with a new and a powerful phenomenon: the Internet. The multiple technological progresses,...
Tags: Marketing research, PRODUCTIVITY, marketing communication, economic activity, Web Advertising, marketing, tool, Internet, Web, advertisement, Web site
White papers 2005-06-18
Announcement To Customers: Change Of Business Name (Advertisement)
Use this template to announce the change of business name; also it will be helpful for advertising purposes.
Tags: advertisement
Tools & templates 2008-01-01
Radio or TV Interviews: How to Make the Most of Them
Sooner or later the time will come when a person is asked or will ask to appear on radio or tv. It may be a business promotion, and advertisement or an interview about the industry. It's almost as bad as public speaking and most people fear that more than death...
Tags: Advertising & Promotion, public speaking, radio, TV, advertisement, industry
White papers
21 Ways to Promote Your Site Online and Off
A person should always put his or her URL on letterhead, business cards and in e-mail signatures - wherever potential visitors are likely to see it. If employees wear uniforms, the URL should be put on them so every one of the customers sees a walking advertisement of the website.
Tags: Entrepreneur.com Inc., advertisement, Web site, e-mail
White papers 2006-03-29
Online Marketing
A brand is the culmination of all of the interactions that all the people in a marketplace have with the firm. There are only a few touch points where a company can exercise any serious control over that brand-building series of customer interactions: the advertisement, the marketing materials, the packaging,...
Tags: Branding, brand, marketing, advertisement, Web
White papers 2002-06-01
What Do You Do if Your Advertisement Doesn't Work?
There are a number of things a person can do if he or she wants to know for sure whether advertising works or not. The first of them is to give one's ad a fair chance. This paper provides basic rules on how to advertise. If one's advertising doesn't work,...
Tags: advertisement
White papers 2006-02-12
Resume Writing 101
A resume is a carefully designed advertisement that presents your qualifications to prospective employers graduate schools. The format and content of a resume can vary in some industries and cultures, check with career professional about the standards for your industry or country if you are sending your resume outside the...
Tags: Strategy, Arizona State University, career, industry, advertisement
White papers 2006-09-06
Placing links in your articles
For your e-business to be effective you must have relevant content on your site. Many website owners who are invloved in affiliate programs forget this point and simply place random links and banners on their sites hoping for clicks and sales. Your sales will increase, because your visitors will be...
Tags: Sales strategy, Sales force management, Web technology, sales, e-business, advertisement, Web site, Web
White papers 2002-01-01
Which "Secret" Office Supplies Do You Use?
Which "Secret" Office Supplies Do You Use?Waste of timeGoing to this site to read the list was a total waste of time. I mean come on, it was really a gimick to get you to see their advertisement. Recommending a Sharpie, stapler, calculator and pen are hardly the...
Tags: Office Supplies, Microsoft Office
Discussion threads 2008-01-24
Introduction to E-mail Marketing
The phenomenon of emarketing is, of course, the age-old practice of direct marketing remade in modern dress. “Direct marketingis often used interchangeably withdirect mail.” But it can range from the catalog that arrives along with your letters and the advertisement inside your billing statement to the flyer slipped...
Tags: Sales channel, Marketing research, Advertising & Promotion, American Marketing Association, direct marketing, direct mail, email marketing, billing, advertisement, e-mail
White papers 2002-01-01
Google Deal Reaffirms that Yahoo "Blew It"
Money Morning submits: By Jason Simpkins Jerry Yang, Yahoo Inc.’s YHOO chief executive officer, finally got his wish last Thursday when his company partnered with rival Google Inc. GOOG to enhance its online advertisement business. by Money Morning
Tags: Google Inc., Yahoo! Inc., Internet, Microsoft Corp.
External links 2008-06-16
Cashing-In with Money Ads
You are considering a major direct mail advertising campaign for a hospital lottery. You would like to use the picture of a woman surrounded by piles of $50 and $100 bills with a description of the hospital foundation and a list of the prizes available to be won. Did you...
Tags: Reed Elsevier Inc., direct mail, advertisement
White papers 2003-10-08
A Quick and Easy Way of Getting More Customers From Every Single Ad You Write... Guaranteed!
John Caples, one of the greatest ad men ever written writes "I have seen one advertisement sell 19 1/2 times as much goods as another." He also states "The headline is the most important element of most advertisements." The goal of this short paper is to show the reader step-by-step...
Tags: advertisement
White papers 2006-01-12
Do Benefits Packages Score With Staff?
A survey reveals that organisations have not got to grips with how best to motivate and retain staff using benefits packages despite clear evidence that they can work wonders with morale. Private health insurance, share options, company car, pension scheme, gym membership - there is little doubt that what employers...
Tags: Job, Reed Elsevier Inc., Survey, Benefits, Recruitment & Selection, Healthcare, Human Resources, Workforce Management
White papers 2004-03-23
Writing good headlines
Headlines are the most important part of your advertisements on the Internet.. There are so many option available to potential customers that you must grab their attention immediately with a good headline, or they will bypass your ad and go to something else. Tailor your headlines to a specific group...
Tags: advertisement, Internet
White papers 2002-01-01
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