BNET Business Dictionary
Business Definition for: Affiliate Program
- an advertising program in which one merchant induces others to place their banners and buttons on its Web site in return for a commission on purchases made by their customers. Also known as associate program.
There is no better example of the success of affiliate marketing than that of Amazon.com. The company has links on literally hundreds of thousands of external Web sites, linking through to its own site, from where it offers books and other products. It is a win-win situation: the external vendors can offer extra services to their visitors that are easy to establish, and receive revenue from Amazon. At the same time, Amazon opens up a new channel for marketing each time a new visitor links through to its Web site.
Additional Resources
- Managing A Successful Affiliate Marketing Program
- "What does it take to manage a successful affiliate marketing program? Thousands of affiliate sales partners? A big brand name? The highest commission rates in your category?Although each of these elements can certainly have a positive effect on your program, the ultimate success of an affiliate marketing program is based...
- White papers 2002-01-01
- Improve Your Affiliate Marketing Program
- Affiliate marketing is a hot trend among web fans and fanatics. This is one of the few ways, outside of actually selling products, that webmasters make money from their web sites. For some webmasters, an affiliate marketing program provides a rapid way to make money online. This is due to...
- White papers 2008-02-27
- BestBuy.com launches affiliate program - Brief Article
- MINNEAPOLIS - BestBuy.com announced the launch of the BestBuy.com Affiliate Program, which offers members an opportunity to associate their Web site with the nation's No 1 specialty retailer of consumer electronics, personal computers and entertainment software. Affiliate members have the ability to earn commissions when their affiliate site directs customers...
- Research articles 2001-07-23
- Rick's Cabaret Launches Affiliate Program for CouplesTouch.com Swingers Site
- HOUSTON -- Gentleman's nightclub operator Rick's Cabaret International, Inc. (NASDAQ: RICK) today launched an affiliate program for CouplesTouch.com, its nationwide adult online matchmaking service that caters to people in the "swingers" lifestyle. Webmasters can begin promoting CouplesTouch.com by joining the affiliate program at SwingClick.com. The Couples Touch Affiliate Program...
- Research articles 2005-09-06
- Register.com Ramps Up Affiliate Program with LinkShare; New and Improved Program Results in 40% Increase in Affiliate Partners in Just Three Weeks
- Business Editors, High-Tech Writers
- Research articles 2000-08-02
- Making Affiliate Online Marketing Programs Work
- Affiliate marketing relates to the linking of a Website features to another Website’s online catalog. Web marketers have long been struggling with affiliate marketing. The paper argues that the level of effectiveness of an affiliate marketing program depends on the degree of efficiency with which it is implemented on ground....
- White papers 2001-01-01
- The Planet Adds Directi to Affiliate Program
- Largest Affiliate in New Program
- Research articles 2008-05-20
- carOrder.com Launches Affiliate Program; New Affiliate Program Enabled by Be Free, Inc. Will Provide Extended Reach to Tens of Thousands of Web Sites
- Business/Technology Editors and Automotive Writers AUSTIN, Texas--BUSINESS WIRE--Dec. 22, 1999 carOrder.comTM, the Internet's first and largest automotive eDealer, announced today the launch of its affiliate program e-nabledsm by Be Free, Inc., the leader of performance marketing (Nasdaq: BFRE). The new affiliate program allows carOrder.com to reach more customers...
- Research articles 1999-12-22
- Bundling Offers Can Boost Revenue
- From the executive summary: ‘An interesting way to use an affiliate program for a Web site is to have a free offer from an affiliate program bundled together with a company’s own offer. One of the best types of affiliate programs to pair with one’s site's offer is a pay-per-lead...
- White papers 2000-06-01
- StrikeIron Launches New Affiliate Program For Web Services; First Affiliate Program to Commercialize Web Services and Provide Recurring Referral Commissions
- RESEARCH TRIANGLE PARK, N.C. -- StrikeIronTM, Inc., a pioneer of online services and software to simplify working with Web services, today announced the availability of the StrikeIron Affiliate Program. The program will allow Web sites and newsletter publishers to easily earn referral fees on commercially available Web services and tools...
- Research articles 2004-09-27
- META Group Expands Corporate Affiliate Program: Launches Web Affiliate Marketing Initiative; Appoints Jay Gaines to Lead Web Affiliate Marketing Efforts
- Business & Technology Editors
- Research articles 2000-05-22
- FreeShop.com Partners With Be Free To Expand Affiliate Program
- FreeShop.com, Inc. (NASDAQ: FSHP), a leading online direct marketing network, and Be Free, Inc. (NASDAQ: BFRE), the leader in performance marketing, today announced a strategic alliance to launch an expanded version of FreeShop's affiliate marketing program, offering members increased marketing capabilities. "Since its inception, FreeShop's affiliate program...
- Research articles 1970-01-01
- DoubleClick Performics Expands Affiliate Marketing Suite, Offer Self Managed Option for Emerging Advertisers and Outsourced Program Managers
- MIAMI -- DoubleClick Performics (www.performics.com), the performance marketing division of DoubleClick Inc., today unveiled AffiliateDirect at Affiliate Summit in Miami. Now, for the first time, emerging online retailers and program managers not associated with DoubleClick Performics can license the company's industry leading affiliate marketing technology and access the DoubleClick Performics...
- Research articles 2007-07-09
- Newegg.com Selects Affiliate Marketing Partner Commission Junction; Top 10 Online Retailer Selects Global Industry Leader for Its First-Ever Outsourced Affiliate Marketing Program
- WESTLAKE VILLAGE, Calif. -- Top internet retailer Newegg Inc., the operator of the award-winning www.newegg.com web site, is launching its affiliate marketing program with ValueClick Inc.'s (Nasdaq:VCLK) Commission Junction, the leading global provider of affiliate marketing solutions.
- Research articles 2006-09-19
- Beyond.com Corporation Unveils Affiliate Program to Provide New Sales Channels for eStores; Program Will Help Drive New Traffic and Sales Opportunities for eStore Clients
- Business Editors/High-Tech Writers SANTA CLARA, Calif.--BUSINESS WIRE--Sept. 5, 2001 E-commerce service provider Beyond.com Corp. (Nasdaq:BYND) today announced the launch of an affiliate program for its eStore clients. The eStore Affiliate Program (http://www.beyond.com/mall/cat/beyond_affiliate.htm) provides additional sales channels for Beyond's eStore clients by creating a network of partners, resellers, and...
- Research articles 2001-09-05
- CyberBills, Creator of StatusFactory.com, Partners With LinkShare to Expand Affiliate Program
- SANTA CLARA, Calif.--BUSINESS WIRE--Nov. 24, 1999-- StatusFactory.com Affiliate Program Will Allow Thousands of Web Site Owners to Share in the Revenue They Help Generate CyberBills, creator of StatusFactory.com and the industry leader in offering total bill management over the Internet, today announced it has selected LinkShare Corporation,...
- Research articles 1999-11-24
- Communicate.com Inc.: Perfume.com Launches Industry-Best Affiliate Program
- VANCOUVER, British Columbia -- Perfume.com, the leading online destination for discount fragrances, is pleased to announce the introduction of the fragrance industry's best affiliate program for online merchants in the United States.
- Research articles 2004-07-06
- META Group Expands Corporate Affiliate Program; Announces Affiliate Agreement with Earthweb.com
- Business Editors & High-Tech Writers
- Research articles 2000-07-19
- WOWStores.com Inc. Extends Travelocity.com Affiliate Program and Adds Mothernature.com and Other Affiliate Programs
- JERICHO, N.Y.--BUSINESS WIRE--Sept. 23, 1999--
- Research articles 1999-09-23
- Commerce's MyInternet.to Enters Into Affiliate Program with JCPenney
- MILWAUKEE--BUSINESS WIRE--Aug. 17, 1999-- Commerce Group Corp. (OTC BB:CGCO) Monday announced that its subsidiary, Ecomm Group Inc.'s new MyInternet.to Web portal, has been accepted in the JCPenney (NYSE: JCP) affiliate program. Ecomm Group is focused on translating its web traffic into revenue by affiliating with strategic e-commerce web...
- Research articles 1999-08-17
