BNET Business Dictionary
Business Definition for: Affinity Card
- a credit or debit card for which the issuing bank makes a donation to a specified charity each time it is used
Additional Resources
- Argentina: Amex, Austral launch affinity card.
- Like its competitors, American Express decided to bet on its clients' loyalty by launching its first affinity card in Argentina and Latin America. For this, the company signed an agreement with the IAE, Escuela de Direcci=F3n de Negocios de la Univer Like its competitors, American Express...
- Research articles 2000-06-12
- U.S. Bank Multi Service Aviation Creates Co-Branded Affinity Card Program for Flight Options, LLC
- OVERLAND PARK, Kan. -- U.S. Bank Multi Service Aviation has created a co-branded affinity card program that fractional aircraft service provider Flight Options, LLC, can use to gain brand recognition throughout the aviation industry and streamline business processes. As one of the largest fractional aircraft ownership companies in the...
- Research articles 2006-10-16
- American Dental Association Selects Citibank For Affinity Credit Card Program
- NEW YORK--BUSINESS WIRE--March 23, 1999--Citibank today announced an agreement with the American Dental Association's ADA subsidiary, ADA Financial Services Company FINCO, under which Citibank's special affinity card unit will manage and market an affinity credit card program designed especially for ADA members. The announcement coincides with Citibank's agreement to acquire...
- Research articles 1999-03-23
- Card-Carrying Boilermaker
- Purdue Employees Federal Credit Union has bucked the trend of credit union's selling off their credit card portfolios and instead gone head-to-head with credit card giant MBNA to garner the affinity card relationship with the Purdue Alumni Association. Th Purdue Employees Federal Credit Union has bucked the trend of credit...
- Research articles 2006-08-07
- No Borders, Inc. Concludes Agreement with Mexican Federation of Hometown Associations for Affinity Card
- LOS ANGELES -- No Borders, Inc., (OTCBB:NBDR), a Nevada Corporation, announced today that it has signed an agreement with the Federation of Michoacan Hometown Associations of Illinois for an affinity stored value card bearing the name of No Borders and Michoacan. The affinity cards will be disbursed to members of...
- Research articles 2004-11-10
- Gulf Oil Adds Wright Express Affinity Program to Offerings Branded Card
- Gulf Oil and Wright Express have entered into an agreement to offer flexible pricing to Gulf commercial customers at their locations, through a new, Gulf co-branded Affinity card program. Wright Express Corporation (NYSE: WXS), a leading provider of payment processing and information management services to the U.S. commercial and government...
- Research articles 2006-04-10
- HOUSE OF CARDS: GM CARD DATABASE STILL ATTRACTIVE DESPITE SLIPPAGE.
- The affinity card has lost its lustre in Detroit. The affinity card has lost its lustre in Detroit.
- Research articles 1999-10-18
- Universal Studios Eyes Ads for Affinity Card
- Universal Studios is mulling the first national consumer ad campaign around its affinity credit card program, a partnership with Discover Financial Services, aiming to double its membership in 1999. The program, which launched about a year ago, has drawn more than 300,000 consumers with rewards that range from free movie...
- Research articles 1999-01-25
- Indiana's Marsh Supermarkets to Offer Visa Affinity Card.(Originated from The Indianapolis Star)
- National City Bank and Visa USA to produce a new credit card. National City Bank and Visa USA to produce a new credit card.
- Research articles 1995-10-30
- MasterCard and BANKFIRST Introduce the Usher Raymond IV Debit MasterCard Card
- PURCHASE, N.Y. -- Debit MasterCard Affinity Card Will Feature Likeness of Usher, the GrammyR Award-Winning Recording Artist and Business Entrepreneur
- Research articles 2004-07-29
- Western Alliance Bancorporation Announces Entry into Affinity Credit Card Market
- LAS VEGAS -- Western Alliance Bancorporation (NYSE:WAL) today announced its entry into the affinity credit card market. PartnersFirst Affinity Services, a division of its Torrey Pines Bank affiliate, was formed to focus on affinity credit card marketing using an innovative model and approach. With its headquarters in San Diego and...
- Research articles 2007-07-11
- University of North Florida Alumni Can Now Support Their Alma Mater With New UNF Alumni Credit Card From U.S. Bank
- MINNEAPOLIS & JACKSONVILLE, Fla. -- The University of North Florida Alumni Association UNFAA has created a new affinity credit card partnership with U.S. Bank that benefits the university each time a new card is activated and again each and every time that card is used. "Credit cards have become...
- Research articles 2005-04-05
- Members of Scottish Rite Freemasons Can Now Support the Organization with the Scottish Rite Credit Card From U.S. Bank
- MINNEAPOLIS & LEXINGTON, Mass. -- Members and supporters of the Scottish Rite may now support the organization's charitable causes by using the new Scottish Rite affinity credit card, created in partnership with U.S. Bank. The card benefits the organization each time a new card is activated and again each and...
- Research articles 2005-04-06
- Affinity Group, Inc. Partners with Barclaycard US to Launch Three New Credit Cards for Outdoor Enthusiasts
- VENTURA, Calif. -- Affinity Group, Inc. Affinity, a leading industry source for RV and outdoor enthusiasts, in partnership with Barclaycard US, Barclays' U.S. credit card business, has launched three new no-fee credit card products that will allow cardholders to earn reward points on every purchase through a new, unified REC...
- Research articles 2007-11-19
- MBNA still charging ahead ; Credit card giant to add building, 900 jobs in Beachwood.(Brief Article)
- The growing world of plastic credit cards is about to stamp out another massive building in Beachwood and bring an additional 900 jobs to the eastern suburb. MBNA Corp., the affinity credit card company whose chairman and CEO is Cleveland Browns o The...
- Research articles 2001-09-10
- Affinity Internet Introduces Cutting-Edge Web Security Services for eCommerce Customers; New Services Secure Credit Card Transactions for all ValueWeb Customers
- FORT LAUDERDALE, Fla. -- Affinity Internet, the leading Web site, eCommerce and online-marketing service provider for Web professionals and small businesses, today announced that it will now offer two services designed to meet and exceed current industry compliance standards for online credit card usage: ScanAlert PCI Certification and ScanAlert HACKER...
- Research articles 2006-08-01
- Providian Selected by Bookspan for Affinity Credit Card
- SAN FRANCISCO -- Providian Financial Corporation (NYSE:PVN) and Bookspan, the leader in the direct marketing of books and related entertainment products, are launching an affinity credit card for members of Bookspan's more than 30 book clubs. With the new Reader's Reward card, which rewards cardholders for frequent use of...
- Research articles 2004-06-21
- BMW Enters Affinity Credit Card Game As Means to Structure Loyalty Program
- BMW will soon join fellow German carmakers Mercedes and Porsche in issuing an affinity credit card.
- Research articles 1999-05-17
- Diners Club Repeats Top Honors At 1998 Freddie Awards For Best Frequent Traveler Affinity Charge/Credit Card
- CHICAGO--BUSINESS WIRE FEATURES--Feb. 2, 1999--Club RewardsR by Diners Club International won coveted honors for the second consecutive year, by being awarded the prestigious 1998 Freddie Award for the "Best Frequent Traveler Affinity Charge/Credit Card" by the readers of InsideFlyer. Results were announced at the...
- Research articles 1999-02-02
- First Tennessee Sells Affinity and Co-branded Programs to MBNA
- Business Editors MEMPHIS, Tenn.--BUSINESS WIRE--Nov. 30, 2000 First Tennessee Bank N.A., lead bank of First Tennessee National Corp. (NYSE:FTN), and MBNA Corporation (NYSE:KRB) announced today that they have entered into a definitive agreement for MBNA to acquire First Tennessee's affinity, co-branded, and certain single relationship credit card accounts...
- Research articles 2000-11-30
