BNET Business Dictionary
Business Definition for: Buzz Group
- a small discussion group formed for a specific task such as generating ideas, solving problems, or reaching a common viewpoint on a topic within a specific period of time. The use of buzz groups was first associated with J. D. Phillips and is sometimes known as the Phillips 66 technique. Large groups may be divided into buzz groups after an initial presentation in order to cover different aspects of a topic or maximize participation. Each group appoints a spokesperson to report the results of the discussion to the larger group. Buzz groups are a form of brainstorming.
Additional Resources
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- For the purposes of this actionlist, talent is defined as a dormant or untapped quality to be accessed in the future, either in an individual employee or the collective body of employees.
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- A presentation is an ideal environment in which to promote yourself, your business, or your ideas.
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- When a staff member approaches you with a specific complaint about a peer and asks that you keep the comments secret, beware the situation that could develop.
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- Micromanaging your staff is a surefire way to breed resentment and a lack of productivity.
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