BNET Business Dictionary
Business Definition for: Buzz Group
- a small discussion group formed for a specific task such as generating ideas, solving problems, or reaching a common viewpoint on a topic within a specific period of time. The use of buzz groups was first associated with J. D. Phillips and is sometimes known as the Phillips 66 technique. Large groups may be divided into buzz groups after an initial presentation in order to cover different aspects of a topic or maximize participation. Each group appoints a spokesperson to report the results of the discussion to the larger group. Buzz groups are a form of brainstorming.
Additional Resources
- Is Buzz the Solution to Digg's Failures?
- Yesterday's post about Digg led a number of readers to ask me about other social bookmarking sites. Are they just as likely to be controlled by an elite group of power users as is the case at Digg, or do they provide a more "honest" opportunity...
- Blog posts 2008-08-19
- Online Buzz Tough to Manage and Measure
- During the late '90s Dot Com boom, David Holtzman ran the most critical network in the world - the domain name system. As Chief Technology Officer for Network Solutions (acquired by VeriSign for $21-billion in '00) and the manager of the Internet's master root server, or the "dot," Holtzman oversaw...
- Blog posts 2007-07-30
- Acme plans a Buzz. (B&C Eye).(Acme Communications plans news show)(Brief Article)
- Acme Communications, the station group controlled by Turner Broadcasting head Jamie Kellner, is going after news ad dollars with a 6-9 a.m. news show, The Daily Buzz, to be launched this fall at Acme's WBDTTV Dayton and fed to the rest of the Acme station group....
- Research articles 2002-08-05
- Candle Buzz
- Premium candlemaker Susan Schadt Inc. unveiled its new line of moderately priced, contemporary candles entitled Buzz. The candles are made of paraffin and beeswax and are meant to complement the company's higher priced, 100 percent beeswax candles. The Buzz line debuted at the...
- Research articles 1998-08-24
- The McGraw-Hill Companies Appoints Jack E. Witmer as President of the Educational Publishing Group; E. Addison "Buzz" Ellis III Named to Succeed Witmer as President of Glencoe/McGraw-Hill
- NEW YORK--BUSINESS WIRE--May 30, 1996--The McGraw-Hill Companies has appointed Jack E. Witmer, age 65, to the position of president of its Educational Publishing Group, which includes the Macmillan/McGraw-Hill School Division, Glencoe/McGraw-Hill, SRA/McGraw-Hill, and CTB/McGraw-Hill; all of which are among the leading school publishing operations in the United States. The...
- Research articles 1996-05-30
- The McGraw-Hill Companies Appoints E. Addison "Buzz" Ellis III President of its Educational Publishing Group
- NEW YORK--BUSINESS WIRE--July 30, 1999-- -- Steven E. McClung is Appointed President of Glencoe/McGraw-Hill -- The McGraw-Hill Companies today named E. Addison "Buzz" Ellis III president of its Educational Publishing Group, responsible for the company's industry leading K-12 educational publishing operations. Ellis had been president of...
- Research articles 1999-07-30
- Buzz Goodwin promoted at Harman Music Group.(People)
- INDUSTRY VETERAN Buzz Goodwin has been promoted to executive vice-president of sales at Harman Music Group. He had been HMG's vice-president of worldwide sales. In his new post he will focus on driving HMG's sales structure and strategy to adapt to the dynamic and rapidly changing...
- Research articles 2005-01-01
- The Buzz Oates Group of Companies and Quaker Sales and Distribution, Inc. Sign 697,887 Square Foot Lease
- SACRAMENTO, Calif. -- The Buzz Oates Group of Companies BOGC recently negotiated a lease with Quaker Sales and Distribution, Inc. for a 697,887 square foot distribution facility at 1566 North MacArthur in Tracy, California. Quaker Sales and Distribution, Inc., a division of PepsiCo., will use the space to distribute and...
- Research articles 2008-05-13
- The Buzz Oates Group of Companies and Schilling Robotics, Inc. Sign 25,000 sf Office Lease
- SACRAMENTO, Calif. -- The Buzz Oates Group of Companies BOGC recently negotiated a lease with Schilling Robotics, Inc., for 25,000 square feet of office space at Mace Ranch Corporate Centre II located at 260 Cousteau Place, Davis, California. The Mace Ranch Corporate Centre II is a recently completed 100,000 square...
- Research articles 2008-09-09
- TV Guide Net Gets Makeover.(The Fashion Team)(Gemstar-TV Guide International Inc. TV Guide Publishing Group)(Brief article)
- By Ben Grossman The TV Guide Channel is launching its sixth new series of the year, The Fashion Team, in an ongoing effort to reposition itself as the need for its scrolling guide wanes. Hoping to...
- Research articles 2006-09-11
- Leaders don't always have to be in front of the group.(Better Business Bureau)
- Leadership. What a buzz word. It feels like a new "How To" book on the subject is published every day. Let's see if we can remove some of the mystique about leadership qualities, roles and responsibilities: Leadership. What a buzz word. It feels like...
- Research articles 2005-01-01
- iSEEradio Broadcasts St. Pat's Day Shamrock 'N Roll With Houston Clear Channel Station The Buzz 94.5 FM; Station Set to Air Live Video of Party and Contests
- THE WOODLANDS, Texas -- iSEEradio, a company of Continental Vista Broadcasting Group Inc., is set to broadcast an exciting celebration of St. Patrick's Day with Houston Clear Channel station The Buzz 94.5 FM. Dubbed St. Pat's Day Shamrock 'N Roll, the event will feature a live video broadcast Friday, March...
- Research articles 2006-03-16
- Dr Pepper/7Up Co. (Agencies).(assigns creative for Sunkist soft drink to Brand Buzz)(Brief Article)
- Creative for SUNKIST orange soft drink, marketed via DR PEPPER/7UP CO., has been assigned to BRAND BUZZ, New York, part of the Y&R ADVERTISING unit of WPP GROUP. Y&R already handles other soft drinks for the marketer, including Dr Pepper, 7Up and the new Red Fusion. ...
- Research articles 2003-06-02
- Watercooler buzz about TV shows at two drug chains
- The CBS television network has announced that it will run advertisements for its Monday night block of comedy shows on AquaCell Technologies Inc. water-coolers in Rite Aid Corp. and Duane Reade Inc. drug stores. "At the heart of any promotional campaign is the drive to inspire water-cooler buzz," says...
- Research articles 2005-09-12
- Ann Arbor IT Zone, Smart Detroit help give start-ups 'buzz'.(Brief Article)
- One thing the Southeast Michigan tech community needs, those in the industry say, is ``buzz.'' The Ann Arbor IT Zone and Smart Detroit are part of that effort. The backing of the University of Michigan and the Washtenaw Development Council, a $100,000...
- Research articles 2000-07-10
- Grothe and Goodwin promoted: Harman Music Group.(PEOPLE)
- HARMAN MUSIC Group has promoted Reed Grothe to executive vice president of sales & marketing and appointed Harman Professional veteran Buzz Goodwin to vice president of domestic m.i. sales. According to Rob Urry, President of the Harman Music Group, today's announcements fortify an already-strong sales and...
- Research articles 2008-10-01
- KIDS' BUZZ: PLAY GROUP...GREEN PARTY...QUICK CHANGE.(Reebok International Ltd. rolls out toddler sneakers)(Simple to extend footwear collection)(Daph Daph, Sunnyvale CA, introduces line of children's footwear)
- Play Group Play Group
- Research articles 2006-11-20
- China Southern Airlines Co. Ltd. and China Aviation Supplies Imp. & Exp. Group Corporation (CASGC) sign a General Terms Agreement (GTA) with Airbus for the purchase of five A380s.(Business Buzz)(Brief Article)
- China Southern Airlines Co. Ltd. and China Aviation Supplies Imp. & Exp. Group Corporation CASGC sign a General Terms Agreement GTA with Airbus for the purchase of ... China Southern Airlines Co. Ltd. and China Aviation Supplies Imp. & Exp. Group Corporation CASGC sign...
- Research articles 2005-03-01
- The buzz on Amana. (Raytheon Co. may sell Raytheon Appliance Group, Amana Home Appliances)
- Raytheon Co. will probably sell Raytheon Appliance Group. The company has retained Credit Suisse First Boston to assist in evaluating the home appliances business. Raytheon plans to sell the company in order to concentrate on its defense-electronics businRaytheon Co. will probably sell Raytheon Appliance Group. The company has retained Credit...
- Research articles 1997-03-03
- Chrysler Group Selects Brandimensions to Continue Monitoring Online Consumer Buzz for Its Chrysler, Jeep(R) and Dodge Brands
- Brandimensions Inc., an international leader in the online brand protection and market intelligence industries, under an agreement finalized in Fall 2005, has again been selected by the Chrysler Group as its strategic partner for market intelligence and market research services. Under its AutoIntel brand, Brandimensions continues to monitor online...
- Research articles 2006-10-12
