BNET Business Dictionary
Business Definition for: Cashback
- a sales promotion technique offering customers a cash refund after they buy a product
Wiktionary Definition for: Cashback
- #REDIRECT cash-back
Additional Resources
- Microsoft's Cashback Ad Plan Is (Maybe) Working
- I've written about Microsoft's plan to actually pay consumers to use Live Search in past (and offer advertisers the chance to only pay per action, instead of click) before. First I said it looked utterly hopeless, and then only probably hopeless. Now it looks like it may...
- Blog posts 2008-07-19
- Microsoft Tries to Re-Energize Cashback
- TechCrunch submits: By Leena Rao Microsoft MSFT says that Live Search Products and Live Search Cashback have now been unified into a single experience. You can now access Cashback on Live Search Products page, which is Microsoft’s comparison shopping vertical site. Microsoft has migrated Cashback from...
- External links 2009-04-15
- Cashback is the key to new mortgage product.(GE Life and Annuity Assurance Co.)
- GE Life's new cashback facility on its lifetime mortgage is a definite plus, according to an adviser. GE Life's new cashback facility on its lifetime mortgage is a definite plus, according to an adviser.
- Research articles 2005-05-19
- Has the Microsoft Live Cashback Program Returned?
- Scot Wingo submits: Several readers noticed that it appears that the Microsoft Live cashback program is back. This program was introduced in June of last year and then ramped up significantly during the holiday sales season. Since about December 18th, it's been dormant. Last year the program...
- External links 2009-03-02
- Microsoft Bing: Will It Boost Cashback?
- Larry Dignan ZDNet submits: One of Microsoft’s MSFT best innovations has been its search Cashback program, which is a rewards system for users of the software giant’s search. Bing, which launched a few days early, seems to integrate Cashback everywhere–especially with anything related to shopping. by Larry Dignan
- External links 2009-06-01
- Christmas shopping in a cashback wonderland
- You can give yourself a present this Christmas. Over 80 "incentive" credit cards are on offer in the run-up to the festive season, many with cashback on all purchases. Every pound you spend on these cards is totted up at the end of a year and a...
- Research articles 2006-11-19
- San Seb has sights, on 'Sight,' 'Cashback'.(World News)(San Sebastian Film Festival)(Altadis New Directors Award)(David Strathairn's The Sensation of Sight)(Sean Ellis' Cashback)(Brief article)
- David Strathairn starrer "The Sensation of Sight," Brit helmer Sean Ellis' "Cashback" and Mexican Ruben Imaz Castro's "Turtle Family" are among an eclectic mix of 14 competitors for the Altadis New Directors Award at the 54th San Sebastian Film Festival, announced Thursday. ...
- Research articles 2006-08-18
- Google Wows, But Bing's Cashback Is Even Better
- Andy Beal submits: As I mentioned Monday, I love Bing’s shopping engine. In no small part because I can earn some serious cashback. As long as I make sure I’m getting the lowest price in the first place, the cashback makes it worth using Bing. So, Google...
- External links 2009-11-24
- Tech Data offers resellers cashback bonus
- Worldwide Computer Products News-14 September 2001-Tech Data offers resellers cashback bonus C1995-2001 M2 COMMUNICATIONS LTD http://www.m2.com
- Research articles 2001-09-14
- Microsoft's Cashback Search Engine Gambit Is a Bust
- Nielsen Online released their search engine numbers for July today, and I think its safe to say that Microsoft Live's Cashback initiative, which saw the company offering money back to consumers and Cost Per Action pricing for advertisers, isn't gaining much traction. Number from comScore last month seemed to show...
- Blog posts 2008-08-19
- Microsoft's Live Search Cashback Fails To Move the Market Needle
- Erick Schonfeld submits: When it comes to search, Microsoft MSFT is trying everything it can to become a serious player. It tried to acquire Yahoo YHOO, its latest version of Internet Explorer attempts to steer Web surfers away from Google GOOG, and then there is straight-out payola...
- External links 2008-08-28
- Microsoft: Live Search Cashback Ad Biz Growing
- Jason Kincaid submits: Microsoft MSFT has released the latest set of data for its controversial Live Search Cashback program, which offers users monetary incentives to click through and buy goods from the ads they’re shown. The results? Things seem to be looking good from a ROI perspective, as users...
- External links 2008-11-13
- Britain's Marks and Spencer to repel takeover with cashback offer: reports
- LONDON AFP ? Troubled British retail giant Marks and Spencer will attempt to ward off an aggressive takeover bid by offering shareholders a sizeable cash sweetener package, reports said. Stuart Rose, the new chief executive of the food and clothing chain, will pledge up to around 2 billion pounds...
- Research articles 2004-07-10
- Britain's Marks and Spencer to repel takeover with cashback offer
- LONDON AFP ? Troubled British retail giant Marks and Spencer will attempt to ward off an aggressive takeover bid by offering shareholders a sizeable cash sweetener package. Stuart Rose, the new chief executive of the food and clothing chain, will pledge up to around 2 billion pounds (3 billion...
- Research articles 2004-07-11
- Discover® Card Offers Cardmembers Convenient and Secure Way to Pay Bills Online While Earning Cashback Bonus® Rewards
- RIVERWOODS, Ill. -- New Auto Bill Pay Service Now Available on Discovercard.com Discover Financial Services, Inc., a business unit of Morgan Stanley (NYSE:MWD), today announced the introduction of Auto Bill Pay, a free new service that enables Discover Cardmembers to pay multiple bills securely in a single place online,...
- Research articles 2005-08-11
- Blue Circle hits back at Lafarge bid with pounds 800m cashback offer
- BLUE CIRCLE Industries yesterday said it would fight fire with fire, by offering its shareholders pounds 800m cashback to counter a cash bid from Lafarge. The company will launch a share buyback programme, worth 100p a share, and will dispose of pounds 400m of assets, outlined in...
- Research articles 2000-04-12
- Microsoft Ends Bing Promotion Early After Hitting Cashback Limit
- TechCrunch submits: By MG Siegler There is no denying that Bing’s Double Cashback promotion served up some great deals. But apparently they were so good that Microsoft MSFT had to end the deal a full four days early — and even earlier for some. Here’s the statement...
- External links 2009-08-27
- Hitwise Report: Bing Shopping On Rise Following Double Cashback
- Hitwise is reporting that Bing Shopping moved up to 4th place (from 8th) in the comparision shopping tools category last week, rising to 11% weekly market share. Combining the recent Double Cashback offer from retailers listed on Bing Shopping and the fortunate timing of the annual Back-to-School shopping rush has...
- News items 2009-08-14
- Running Price Promotions
- When used correctly, price promotions can encourage brand loyalty and increase sales among customers. The important thing when developing pricing programs is to carefully match your program to specific marketing goals.What You Need to KnowWhich is more important: Pricing or brand building? Promotional pricing programs can help establish a new...
- Articles 2007-05-15
- Microsoft Dangles Coins To Sell Bing
- Buy products via Microsoft’s Bing search engine. Get money back. It’s a message that Microsoft (NSDQ: MSFT) keeps on pushing in its bid to boost its share of the search market. A new TV ad for Bing shows gold coins falling from the sky (they could be yours!) to...
- External links 2009-08-31
