Market Analysis: Definition and additional resources from BNET
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BNET Business Dictionary

Business Definition for: Market Analysis

  • the study of a market to identify and quantify business opportunities

Additional Resources

The Market Analysis
The Market Analysis section of the business plan is a great place to show that one know the business inside and out. An important part of any good business plan is the Market Analysis. Before a person can describe the marketing and sales strategies, he/she need to figure out what...
Tags: Sales, Sales Strategy, Analysis, Marketing
White papers 2003-01-01
Strategic Study:Fabco Automotive Corporation
Market analysis is done to ascertain the position of an organization vis-avis competition. Porter’s Five Forces Model is a tool used in the market analysis. The paper presents the market analysis and engineering analysis of an organization. Based on the same, the reasons for success of the organization are explored....
Tags: University Of California, Porter Five Forces, Analysis
White papers 2000-11-15
The Five Keys To A Successful Web-Based Strategy
This paper explains few points about business plan analysis: identifying target markets and data collection; recognizing competition; analysis. The first step in market analysis is to identify the different target market segments for collection of data. The most important part of market analysis is competitive analysis. This includes thoroughly researched...
Tags: Strategy, Web, Analysis, Evan Carmichael
White papers 2007-12-01
The Key Elements Of A Market Analysis
A market analysis is performed in order to determine who the customers are and what they want from your company. The key elements of a market analysis include the market size, market growth rate, market profitability, industry cost structure, distribution channels, market trends, and key success factors. In order to...
Tags: Analysis, Associated Content
White papers 2007-04-10
Market Strategies
From the executive summary: ‘Market strategies are the result of a meticulous market analysis. A market analysis forces the entrepreneur to become familiar with all aspects of the market so that the target market can be defined and the company can be positioned in order to garner its share of...
Tags: Management, Strategy, Entrepreneurship, Analysis, Entrepreneur
White papers 2003-01-01
The Use of GIS & OLAP for Accurate Valuation of Developable Land
The purpose of this study is to describe a beginning of best practice technique for the valuation of brownfields that incorporates business cycle as well as market analysis. This study examines approaches to market analysis and illustrates how technology can provide more accurate results. It suggests a reference scope of...
Tags: GIS, Valuation, Finance, Investment, Analysis
White papers 2002-03-11
Your Competitive Analysis Expanded
Competitive analysis is carried out to ascertain the major competitors present in the market and the subtle moves and the strategies that they make. This gives a clear idea to an organization to counter those moves and sustain competitive advantage in the market. The Strengths, Weaknesses, Opportunities, and Threats SWOT...
Tags: Analysis, University Of Missouri
Presentations 2003-01-01
Market Segmentation: An Important Facet Of Market Analysis For Mineral Appraisals
Classical, mining industry textbooks disparage comparative market data analysis, arguing that each mineral deposit is unique. Although many appraisers may not be comfortable using comparative market data to form conclusions, or lack the data to do so, market data is key to identifying the investment behavior of likely buyers and...
Tags: Market-segmentation, Mineral, Entrepreneur.com Inc., Appraisal, Analysis, Entrepreneurship, Management
White papers 2004-01-01
How to Do a Market Analysis
One of the most important parts of any marketing plan must deal with which market a person wants to target and does that market, in fact, exist. Once the person has identified that market, a market analysis will tell the person what's happening within that market. The person might feel...
Tags: Person, Analysis, Marketing Research, Marketing
White papers
Technical Analysis
Technical analysis is based on an examination of the price and volume movements of individual stocks, sectors, or the market as a whole. By charting historic information the technical analyst is searching for clues as to what direction the market, sector or stock will move next. Distinctive patterns emerge in...
Tags: Analysis, Stock
White papers
A Market Intelligence Primer
So what is Market Intelligence? In its broadest sense, Market Intelligence is the capturing of information relevant to a companies markets. In a more practical context, it is the gathering, analysis, and dissemination of information that is relevant to the market segments your company participates, or wishes to participate in....
Tags: Intelligence, Analysis, Market Intelligence
White papers 2007-12-01
The Radicati Group Releases "Email Clients Market Analysis, 2005-2009"
The latest study by The Radicati Group, "Email Clients Market Analysis, 2005-2009," provides an in-depth analysis of the worldwide email client software market, including installed base numbers, breakouts by region, version, and analysis of key vendor products and strategies.
Tags: analysis, e-mail
Research articles 2005-05-04
Strategic Analysis
Strategic analysis involves judging the pros and cons of the systems and processes of an organization towards attainment of long-term goals and objectives. An efficient strategic analysis enables the organization to effectively manage environmental change and sustain its competitive advantage in the market. It also helps in optimum utilization of...
Tags: Strategic Analysis, Marketing Research, Strategy, Marketing, Management
Presentations 2003-01-01
Bird's-Eye Investing
Technical analysis is a great double-check to fundamental analysis when planning or rebalancing client portfolios. Technical analysis simply means looking at history to determine future market behavior and provides measures that planners can use to more effectively incorporate market analysis into investment planning. Technical analysis should not be used in...
Tags: Security, Analysis, Bird
White papers 2002-04-01
Segmentation Analysis: Matching Market Potential And Company Strength
The purpose of market segmentation analysis is to match the company’s current or prospective products and services with the market’s potential. The alignment of the company’s products with the market potential helps focus the strategic planning activities of the company in areas of highest volume potential and highest financial return....
Tags: Business Development, Analysis, Strategic Planning, Strategy, Management
White papers 2002-01-01
Industry Analysis
An organization exists in a specific industry market where a host of other firms are also competing with it. The organization has to carefully study its external environment and accordingly devise strategies to gain competitive advantage. An industry analysis helps in doing the same. It compares and contrasts the organization’s...
Tags: Tufts University, Industry, Organization, Porter Five Forces, Strategy, Management
Presentations 2003-01-01
Prediction: The Future of the USA Stock Market
This new paper attempts to construct a coherent analysis of the US stock market linking technical analysis of the type presented below to macroeconomic thinking. It combine a macroeconomic analysis of feedback processes occurring between the economy and the stock market with a technical analysis of more than two hundred...
Tags: Analysis, Stock Market, Investment, Finance
White papers 2003-08-22
How To Perform SWOT Analysis
This article discusses how to perform SWOT analysis. A valuable step in situational analysis is to assess firm's strengths, weaknesses, market opportunities, and threats through a SWOT analysis. This very simple process can offer powerful insight into the potential and critical issues affecting a venture. The SWOT analysis begins by...
Tags: Swot analysis, Marketing Research, Marketing
White papers 2003-08-05
Nonprofit Market Analysis
From the executive summary: ‘The paper introduces several market analysis theories and then generates reflection on the part of nonprofit management. Nonprofits stretch their resources to accomplish the task without having to consider competitive forces. Since time, money, and energy are limited commodities, the ability to think strategically about an...
Tags: Analysis
White papers 2003-01-01
External And Competitor Market Analysis
From the executive summary: ‘External and competitor market analysis are important aspects of creating a solid marketing strategy. When both of these types of examination are done through researching and classifying customer and competitor groupings, stronger strategies can be developed to sustain a company’s growth. Unmet needs may also represent...
Tags: Marketing Strategy, Marketing, Marketing Research, Analysis, Competitor
White papers 2002-11-01
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