BNET Business Dictionary
Business Definition for: Mickey Mouse
- so simple as to appear silly or trivial
Wiktionary Definition for: Mickey Mouse
- #The w:Disney Disney character that started it all.
- # idiom Of an item, of dubious quality.
Additional Resources
- Bringing back Mickey Mouse's dark side
- In a world in which Disney defines its brand and the content it releases under its own name as being aimed at the broadest possible audience, Mickey Mouse is known largely as a feel-good, happy-go-lucky cartoon character.But that's not how Mickey was in the early days. Back in 1928, when...
- News items 2009-11-04
- Meeska Mooska Mickey Mouse! Walt Disney Records Presents Disney's Mickey Mouse Clubhouse In-Stores October 3, 2006
- BURBANK, Calif. -- On October 3, 2006, Walt Disney Records releases an all-new collection of songs from and inspired by the top-rated Playhouse Disney show featuring Mickey for the first time in 3D computer-animation. Disney's Mickey Mouse Clubhouse soundtrack includes 18 fun-filled songs, with 16 tracks performed by Disney's Sensational...
- Research articles 2006-09-29
- Meeska Mooska Mickey Mouse! Walt Disney Records Presents Disney's Mickey Mouse Clubhouse In-Stores October 3, 2006
- BURBANK, Calif. -- Walt Disney Records releases an all-new collection of songs from and inspired by the top-rated Playhouse Disney show featuring Mickey for the first time in 3D computer-animation. Disney's Mickey Mouse Clubhouse soundtrack includes 18 fun-filled songs, with 16 tracks performed by Disney's Sensational Six: Mickey, Minnie, Pluto,...
- Research articles 2006-10-03
- Mickey struts his stuff on new Syroco kids' line. (Mickey's Stuff for Kids, Mickey Mouse)
- East Boston, MA-based Syroco has a license with the Walt Disney Co to introduce Mickey's Stuff for Kids, a children's resin furniture collection. Syroco's success with juvenile resin furniture aided in the license. The furniture collection features a cafe table plus one Mickey Mouse and Minnie Mouse resin chair. The...
- Research articles 1996-01-22
- A WHOLE NEW MICKEY MOUSE.(Disney Consumer Products marketing campaign)(Brief Article)
- BURBANK, Cal.-At age 70, Mickey Mouse is finally getting a make-over. Disney Consumer Products is updating the beloved mouse with new products and new marketing and advertising campaigns. BURBANK, Cal.-At age 70, Mickey Mouse is finally getting a make-over. Disney Consumer Products is updating...
- Research articles 2000-04-17
- Walt Disney Co., Burbank, Calif., says in the next few months it will begin removing characters like Winnie the Pooh, Mickey Mouse and Chicken Little from candy and food products it determines to be unhealthy for children.(FLASH! FROZEN)
- Walt Disney Co., Burbank, Calif., says in the next few months it will begin removing characters like Winnie the Pooh, Mickey Mouse and Chicken Little from candy and food products it determines to be ... Walt Disney Co., Burbank, Calif., says in the next...
- Research articles 2006-01-01
- A Mickey Mouse operation: the systems developed at one of America's most successful companies are all about service. (Commentary).
- Obviously there's nothing Mickey Mouse about Disney Enterprises, and in fact, there's a lot for remodeling business owners to learn in the systematic way Disney "wows" the families who visit its world-class theme parks. Obviously there's nothing Mickey Mouse about Disney Enterprises,...
- Research articles 2003-03-01
- DisneyHand Donates 150,000 Mickey Mouse Toys to American Red Cross; To be Given to Children, Families Affected by Disasters
- WASHINGTON, June 16 /U.S. Newswire/ -- The American Red Cross is proud to announce the generous donation of 150,000 plush Mickey Mouse toys by DisneyHand, worldwide outreach for The Walt Disney Company. This donation will bring comfort to hundreds of thoWASHINGTON, June 16 /U.S. Newswire/ -- The American Red...
- Research articles 2004-06-15
- Spots: Walt Disney Co.(News)(ads for Mickey Mouse credit card)(Brief Article)
- Kids work to get their folks to use a real Mickey Mouse credit card in ads from Walt Disney Co., Bank One Corp. and Visa USA. The effort, from Bank One agency The ... Kids work to get their folks to use a real Mickey Mouse credit...
- Research articles 2003-03-10
- Disney Plays in Preschool; Little Einsteins and Mickey Mouse Clubhouse Are Ratings Winners for Playhouse Disney - My Friends Tigger and Pooh to Join the Party in 2007
- NEW YORK -- Preschoolers around the globe are singing "Meeska, Mouska, Mickey Mouse," yelling "Blast off" and will be signaling for the "Super Sleuths" from Disney's three exciting new Playhouse Disney properties. Disney is building its preschool portfolio with a multi-million dollar marketing effort and broad consumer product programs. Mickey...
- Research articles 2006-06-21
- Freeing Mickey Mouse. (Owning the Future).
- Congress has passed plenty of Mickey Mouse legislation over the years. But a few years ago, lawmakers sneaked through the actual article: a Mickey Mouse bailout bill. Now the U.S. Supreme Court can redress Congress's ill-considered public ripoff. Formally known as the Sonny Bono Copyright Term Extension Act...
- Research articles 2002-11-01
- The Mouse Makes House Calls: Vacationers That Purchase a Walt Disney World Vacation to Receive a Call From Mickey Mouse on Christmas Day
- ORLANDO, Fla. -- Walt Disney Parks and Resorts today announced that families in the U.S. and Canada that book between now and Dec. 23 will get a telephone call from Mickey Mouse personally announcing the good news on Christmas Day.
- Research articles 2007-11-26
- Disney red-faced over saucy Mickey Mouse video
- PARIS AFP — The Walt Disney Company has lodged a furious complaint over a saucy joke video doing the rounds on the Internet, shot by staff at Disneyland Paris in the guise of well-known cartoon characters. In the film Mickey Mouse's trusty companion, Pluto, is shown spanking the chipmunks Chip...
- Research articles 2006-10-18
- The Make-A-Wish Foundation® & Disney Celebrate the 50,000th Disney Theme Park Wish; Five-Year-Old Christian Marlowe's Wish to Visit Disneyland Park & Meet Mickey Mouse Comes True!
- ANAHEIM, Calif. -- Christian Marlowe, a 5-year-old from Coos Bay, Ore., was all smiles today aboard a magic carpet when he, along with the Genie from Aladdin, a huge magic lamp and a special cake, arrived in front of Sleeping Beauty Castle at Disneyland for a ceremony in his honor....
- Research articles 2005-10-06
- Mickey Mouse turns 75: Hollywood's unconventional star eyes the future
- LOS ANGELES AFP ? Mickey Mouse, the rodent who built a multibillion-dollar business empire, turns 75 on Tuesday, but at an age at which most stars retire, this one is looking to conquer the digital world. Walt Disney's most famous round-eared creation, whose face and silhouette are familiar to...
- Research articles 2003-11-16
- Mickey Mouse Is Not For Sale.
- M2 PRESSWIRE-29 April 2004-Axcess News: Mickey Mouse Is Not For SaleC1994-2004 M2 COMMUNICATIONS LTD RDATE:04292004 Reno NV - AXcess News (www.axcessnews.com) released a story covering Comcast (NASDAQ: CMCSA) recent rejection by Walt Disney Co. (NYSE: DIS) of its unsolicited bid to...
- Research articles 2004-04-29
- Credit goes to Mickey Mouse!
- Colin Thomas FICM discovers that it's no Mickey Mouse affair at the 2003 congress of the National Association of Credit Management, recently held in Florida. Walt Disney was not amused with his first business venture Laugh-O-gram Films. It was 1923, he was just 21 and its legacy was...
- Research articles 2003-09-01
- Is Universal Service A Mickey Mouse Subsidy?
- Mickey Mouse's telephone company got $4.1 million. A company serving an upper-middle-class vacation community in New Hampshire got $150,000. And Puerto Rico's service provider, not known as the most efficient of companies, was rewarded with $143 million in subsidies last year from the federal high-cost fund. As the...
- Research articles 1999-01-06
- NOT JUST ANOTHER MICKEY MOUSE MALL.(Mall at Millenia, Orlando, Florida)
- ORLANDO -- Move over, Mickey Mouse, Orlando has another attraction. The Mall at Millenia, which opened last Friday, brought Neiman Marcus and Bloomingdale's, as well as a host of luxury specialty stores, to central Florida in a setting reminiscent of a conservatory. ...
- Research articles 2002-10-21
- ICCM-West to Discuss How Mickey Mouse Became a Customer Relations Icon; Noted Disney Veteran Heads Program Agenda
- Business Editors Call Center West 2003 CHICAGO--BUSINESS WIRE--Nov. 12, 2003 Two high-powered educational tracks and a keynote from the man once responsible for turning Mickey Mouse into a customer relations dynamo will highlight ICCM-West, November 17-19, 2003 at the Century Plaza Hotel in Los Angeles. (www.iccm.com) ...
- Research articles 2003-11-12
