BNET Business Dictionary
Business Definition for: Plain Text E-mail
- a basic format option for e-mails, which is simple and cheap to produce. The advantage is that even older e-mail systems will be able to read plain text, whereas they may be unable to receive more heavily designed HTML messages.
If conducting an e-mail marketing campaign, the appearance of the e-mail is important. With plain text layout, it is best to keep the line length to between 65 and 70 characters (to avoid lines breaking), and to keep paragraphs shortâ€"five or six lines at most. Because plain text does not allow the use of bold type or font sizing, capitalizing is the only way to add emphasis.
Additional Resources
- Smashwords Broadens its Reach to Publishers
- Over its first year of operations, the eBook publishing platform and online book store Smashwords has catered mainly to authors, publishing some 1,200 titles from about 600 authors. As is fitting on its first-year anniversary, Smashwords announced today that it is broadening its services to add support for book publishers....
- Blog posts 2009-05-05
- Successful E-Commerce
- Adding E-commerce encompasses so much more than a variety of templates and colors that attempt to match the look and feel of your current website. A few text rollover effects, animated graphics, brief descriptions, thumbnails and photos of the products really only provide you with an online catalogue. Such issues...
- White papers 2008-01-01
- Access Google Calendar on Your Phone
- Savvy Google Calendar users know that they can get reminders of upcoming appointments sent to their phones via SMS. Now it's possible to access your calendar in its entirety right from your phone. Just point your Web browser to calendar.google.com and you'll see all your upcoming events, complete with dates,...
- Blog posts 2007-05-29
- Google Positions Itself to Profit from Scanned Books
- The debate rages on over the proposed settlement of a class-action lawsuit between Google and some authors over the effort by the search giant to scan and sell out-of-print books and other print publications including magazines. The U.S. Justice Department recently announced that it is looking into...
- Blog posts 2009-06-18
- Morrisville, N.C., Firm Develops Software for Web-Based Video Viewing.
- Knight Ridder/Tribune Business News Nov. 2 -- MORRISVILLE, N.C. -- At first, e-mailing Grandma was a great way to keep in touch. Eventually, those plain text boxes weren't enough, and people started buying scanners and digital cameras to attach snapshots of ...
- Research articles 1999-11-01
- Choice Nuggets From Appleâ??s Response to the FCCâ??s Inquiry Regarding the Rejection and Removal of Google Voice Apps From the App Store
- Apple's response is worth reading in its entirety; it is written in clear, plain language, and gives straight answers to nearly all questions. A few choice bits, though: Contrary to published reports, Apple has not rejected the Google Voice application, and continues to study it. That's interesting, but...
- News items 2009-08-21
- Ameriprise Financial Inc. Q3 2007 Earnings Call Transcript
- Question-and-Answer SessionOperator Thank you. We will now begin the question-and-answer session [Operator Instructions]. Our first question comes from Suneet Kamath from Sanford Bernstein. Please go ahead. Suneet Kamath - Sanford Bernstein Thanks. One quick one and then one little bit more strategic. First, Walter, did...
- Earnings calls 2007-10-25
- How to Present Like Steve Jobs
- How to Present Like Steve JobsThe real successLots of people invent things. Lots of people give great presentations. The key to wealth is to control the flow of money consequent to your discovery, with the concomitant ability to divert as much of this flow as possible to your private accounts....
- Discussion threads 2008-05-01
- Tweets: The New Weapon for Airline Travelers
- CHICAGO, Aug 19 (Reuters) - Indignant letters, e-mails and phone calls can still get results for unhappy airline travelers, but more are finding that if you really want to vent your frustrations, you can now be loud and fast and public. At least that's the buzz on Twitter, where airlines...
- News items 2009-08-19
- 2009 Engage With Grace Thanksgiving Weekend Blog Rally
- Last year Paul Levy , Matthew Holt and Alexandra Drane asked me to participate in the Engage With Grace Thanksgiving Blog Rally. My post last year describes the Engage with Grace project and tells my personal story of why end of...
- News items 2009-11-24
