BNET Business Dictionary
Business Definition for: Promotion
- the award to an employee of a job at a higher grade, usually offering greater responsibility and more money
- the award to an employee of a job at a higher grade, usually offering greater responsibility and more money
- see Sales Promotion
Wiktionary Definition for: Promotion
- an advancing in rank or position
- a sales tactic, advertisement
- English promotion
Additional Resources
- Establishing a unified federal budget for trade promotion - includes eight appendices featuring trade promotion and economic data
- This section presents a unified trade promotion budget, allowing a more consistent comparison of trade promotion spending across agencies, promotion activities, geographic regions, industrial sectors, and firm sizes. Further, because spending data alone do not directly address the effectiveness of U.S. trade promotion programs, we provide a framework for the...
- Research articles 1994-10-01
- Winning Your Next Promotion
- After Jack Welch retired as the legendary C.E.O. of General Electric, he wrote a book on Winning.Now, one would think he was sharing advice in that book for the benefit of other chief executives; but he states up front that he is more interested in how to make “winners” out...
- Articles 2007-02-15
- Raising Promotion's Idea Bar
- The promotion business is known for a lot of things, but originality is not one of them. The overwhelming majority of new promotions are, in fact, derivatives of old ones. It is an industry where the canard that there are only seven ideas in promotion is just about an article...
- White papers 2003-01-01
- RP Promotion Strategy
- Internet gives marketing freedom for any body that want to have known business. RP promotion is not the only possible way of online promotion strategy but surely one of the most fundamental, with unmatched potential. The RP is Recurring Passive promotion to get outstanding promotional results. This article points out...
- White papers 2003-01-01
- ABC hired veteran marketing and promotion executive Steve Sohmer as executive VP, marketing, advertising and promotion. (The People Meeter).(Brief Article)
- ABC hired veteran marketing and promotion executive Steve Sobmer as executive VP, marketing, advertising and promotion. Sobmer formerly led promotional efforts at NBC when that ... ABC hired veteran marketing and promotion executive Steve Sobmer as executive VP, marketing, advertising and promotion. Sobmer formerly...
- Research articles 2002-08-12
- FDA to Allow "Off-Label" Unapproved Drug Promotion
- The FDA has "finalized" guidelines allowing drug companies to promote drugs for unapproved ("off-label") uses. The guidelines will allow companies to distribute peer-reviewed scientific literature discussing off-label uses. Drug companies and their right-wing stalking horse, the Washington Legal Foundation, have been pushing for this move for years....
- Blog posts 2009-01-13
- FDA to Allow "Off-Label" Unapproved Drug Promotion
- The FDA has "finalized" guidelines allowing drug companies to promote drugs for unapproved ("off-label") uses. The guidelines will allow companies to distribute peer-reviewed scientific literature discussing off-label uses. Drug companies and their right-wing stalking horse, the Washington Legal Foundation, have been pushing for this move for years. They regard drug...
- News items 2009-08-07
- Promotion? No Thanks
- Promotion? No ThanksThe downsideThis approach would work well if everyone knew what they were truely capable of or interested in. It would be hard to apply this to new workers just out of college / university. There will also be workers who are less self promoting and will under-estimate what...
- Discussion threads 2008-07-17
- Real promotion. (Paramount Domestic Television to run promotion trailer for Real TV on in-store network at Best Buy stores)(Brief Article)
- Paramount Domestic Television and retailer Best Buy are mounting a joint sweepstakes promotion for Paramount's new reality magazine strip Real TV, which premieres next week in more than 90% of the country. As part of the promotion, Paramount has ... Paramount Domestic Television and retailer Best...
- Research articles 1996-09-02
- Promotion Commotion: Afraid to Move Up?
- Would you say that seeking, getting, and adapting to a job promotion is more challenging than grieving? How about raising a teenager or getting divorced? According to a Development Dimensions International study, although excited by the prospect of moving up, many managers feel underprepared for the increased responsibility and afraid of failure. Only...
- Blog posts 2007-08-30
- Is It a "Promotion" if It Sends You Down the Wrong Path?
- I'm a junior vice-president for a large Wall Street company, and every year one of the junior VP's is chosen to oversee the incoming class of recent college graduates. It's considered an honor to be chosen, and is described as a "promotion," but it's really just a side step with...
- Blog posts 2007-09-05
- Promotion Mix
- The organization has to convey the message about the product on offer to its consumers. This helps in sustaining a perennial demand for the product and in suitably positioning it among the target audience. The process of communicating the message is called promotion. It influences the purchase decision of the...
- Presentations 2003-01-01
- Promotion = 1 Of The 4 P's
- Product promotion involves informing, reminding, and persuading the consumers about a particular product or service. The various promotional tools involved in product promotion comprise the promotional mix of an organization. They include advertising, personal selling, sales promotion, and public relations. Integrated Marketing Communication IMC is the coordinated and focused effort...
- Presentations 2003-01-01
- MTV and Blockbuster Music in mid-August plan to team on a co-promotion.(1995)(In Brief)(Brief Article)
- Sister companies MTV and Blockbuster Music in mid-August plan to team on a co-promotion tied to the cable network's upcoming Video Music Awards. Included in the promotion ... Sister companies MTV and Blockbuster Music in mid-August plan to team on a co-promotion tied to the cable...
- Research articles 1995-08-14
- Pleasant push. (Hot Products).(McDonald's Restaurants, Pleasant Holidays team up for Hawaii promotion)(Brief Article)
- Pleasant Holidays is drawing consumer attention to Hawaii thanks to a promotion it is running in tandem with McDonald's Restaurants. The promotion includes awarding 30 trips to Hawaii to McDonald's patrons in the Los Angeles; San Diego; and Portlan Pleasant Holidays is drawing consumer...
- Research articles 2002-09-02
- Time Warner/CMT Crossroads Promotion.(Campaign)(contracts)(Brief Article)
- CMT: Country Music Television CMT developed a local ad sales promotion for Time Warner around the award winning series Crossroads The promotion, included a sweepstakes and a ... CMT: Country Music Television CMT...
- Research articles 2004-07-12
- Allocation increased for export market promotion program - $200 million of USDA 1991 Market Promotion Funds allocated to assist U.S. producers finance export market promotion of agricultural products; $96 million for promotion of horticultural products -
- Almost Half of the 1991 Market Promotion Funds Are for Horticultural Products, With Citrus Fruits and California Wine Receiving the Largest Allocations.
- Research articles 1991-08-01
- CHINA TELECOM LAUNCHES OVERSEAS LISTING PROMOTION
- AsiaInfo Services 09-25-2002 China Telecom Launches Overseas Listing Promotion CHINA, Sep 25, 2002 AsiaPort via COMTEX -- A grand delegation organized by China Telecom will start the unofficial promotion in some Asian countries on its listing AsiaInfo Services ...
- Research articles 2002-09-25
- DONGFENG PEUGEOT STOPS DEALERS' LOW-PRICE PROMOTION ACTIVITY
- AsiaInfo Services 12-30-2004 Dongfeng Peugeot Stops Dealers' Low-Price Promotion Activity WUHAN, Dec 30, 2004 SinoCast via COMTEX -- Dongfeng Peugeot announced that it suspended a promotion for Peugeot 307, promoted by its dealers. Dongfen AsiaInfo Services ...
- Research articles 2004-12-30
- DVDINSIDER: Panasonic Promotion In Full Swing
- DVD News 11-28-2000 DVDINSIDER: Panasonic Promotion In Full Swing DVD NEWS-28 November 2000-DVDINSIDER: Panasonic Promotion In Full Swing C1999-2000 DVD News. Distributed for AM Newswire Inc via M2 Communications Ltd (www.m2.com). Two mail-i DVD News 11-28-2000...
- Research articles 2000-11-28
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