BNET Business Dictionary
Business Definition for: Value Proposition
- a proposed plan for making a profit
- a statement by an organization of the way in which it can provide value for a prospective customer. A value proposition is a marketing tool that explains why customers can benefit from a company's products or services. It can also be created for recruitment purposes, to show applicants the value of becoming an employee of the company.
Additional Resources
- Does Your Value Proposition Make Sense?
- There are four basic value propositions that sales teams use to generate sales. Each value proposition requires a different market strategy, according to Michael Treacy, co-author of the bestseller "The Discipline of Market Leaders." To find out if your firm has the right strategy, click on the...
- Blog posts 2009-08-13
- Your Value Proposition: A Critical Component To Having A Successful Job Search
- Your value proposition is a series of statements defining your worth. It is the value you bring to the table - the skills, strengths, core competencies, marketable assets and accomplishments you can declare as your own. Your value proposition describes your uniqueness - your unique gifts. It is what differentiates...
- White papers 2008-01-01
- Fourth Party Logistics transforms logistics from a cost proposition to a value proposition.
- M2 PRESSWIRE-24 February 2004-fourth party logistics: Fourth Party Logistics transforms logistics from a cost proposition to a value propositionC1994-2004 M2 COMMUNICATIONS LTD RDATE:02242004 Adopting a holistic approach, fourth party logistics (4PL) has evolved as a breakthrough supply chain solution comprehensively ...
- Research articles 2004-02-24
- Value Proposition of a BPM Solution
- A significant amount of customers tend to look for the differential cost benefits primarily in the form of licensing costs that a Business Process Management BPM solution from different vendors has to offer. In this white paper, 3 components: operational cost savings, training rationalization, and enterprise standard setting have been...
- White papers 2004-12-27
- Brand New Study WiMAX Value Proposition: Capex, Opex, Performance Examines the Business Case for WiMAX, Especially In Comparison With 3G Technologies.
- M2 PRESSWIRE-18 May 2007-Research and Markets: Brand New Study WiMAX Value Proposition: Capex, Opex, Performance Examines the Business Case for WiMAX, Especially In Comparison With 3G TechnologiesC1994-2007 M2 COMMUNICATIONS LTD RDATE:22052007 Dublin - Research and Markets (http://www.researchandmarkets.com/reports/c57343) has announced the...
- Research articles 2007-05-18
- The Value Proposition of Identity and Brand Management
- No successful business leader would take on a significant strategic endeavor without first understanding the value, the expected results, and the anticipated return on investment. Everything must have a value proposition. This is especially true for evaluating an investment into brand management and the visual identity of your business and...
- White papers 2005-04-15
- Unleash the power of your UVP; promote what makes your company unique and say goodbye to the commodity game.(business ideas: unique value proposition)
- Are you tired of being a participant in the commodity game? You don't have to play this game by identifying and capitalizing on your unique value proposition UVP. If you don't have a UVP, it's time to create one. A UVP is...
- Research articles 2003-11-01
- Linking the Employment Value Proposition (EVP) to Employee Engagement and Business Outcomes: Preliminary Findings from a Linkage Research Pilot Study
- Abstract This article addresses an important business concept called Employment Value Proposition EVP, which describes the value or benefit an employee derives from his or her membership in an organization. The EVP has been suggested to be a determinant of employee engagement and retention, both of which have an impact...
- Research articles 2007-07-01
- Building A Case For BPO Why Haven't Companies Recognized The Value Proposition?
- Business process outsourcing BPO has been a highly successful business solution strategy for several years now. Fortune 500 organizations know the value proposition of outsourcing important, non-core business processes have adopted BPO as a cornerstone of their strategic objectives. It is considered as a means of focusing their time, talent,...
- White papers 2002-07-01
- From The Vendor's Perspective: Exploring The Value Proposition In IT Outsourcing
- To date, most research on IT outsourcing concludes that firms decide to outsource IT services because they believe that outside vendors possess production cost advantages. Yet, it is not clear whether vendors can provide production cost advantages, particularly to large firms who may be able to replicate vendors' production cost...
- White papers 2003-09-01
- Mission And Values In Your Value Proposition
- If yours is a small to mid-sized organization, understanding, developing and promoting your Values and Mission offer a particularly huge opportunity to make your value proposition unique and compelling. You can do things in this mission/values arena that few large companies and certainly no low-cost, off-shore suppliers can dream of.
- White papers 2008-01-01
- Internet Capital Group's Walter Buckley to Speak at ThinkEquity Partners, LLC 3rd Annual Growth Conference; Chief Executive to Address Investors in Continued Effort to Actively Communicate Company's Story and Value Proposition to Investors
- WAYNE, PA -- Internet Capital Group, Inc. (Nasdaq:ICGE) announces that Walter Buckley, ICG's Chairman and CEO, will be presenting the Company's progress, strategy and value proposition to key members of the financial community at the ThinkEquity Partners, LLC 3rd Annual Growth Conference in San Francisco, California. Mr. Buckley is scheduled...
- Research articles 2005-09-07
- Kmart has announced that its latest advertising will focus on two of its key assets--which it says are its high quality, exclusive brand labels and its across-the-store value proposition.(Stuff of Life campaign ads )(Brief Article)
- * Kmart has announced that its latest advertising will focus on two of its key assets--which it says are its high quality, exclusive ... * Kmart has announced that its latest advertising will focus on two of its key assets--which it says are its high quality, exclusive...
- Research articles 2002-05-25
- Brand New Study 'WiMAX Value Proposition: Capex, Opex, Performance' Examines the Business Case for WiMAX, Especially In Comparison With 3G Technologies
- DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c57340) has announced the addition of The WiMAX Value Proposition Capex, Opex, Performance to their offering.
- Research articles 2007-05-18
- Do You Have a Compelling Value Proposition?
- Value proposition is the same as competitive differentiation. It's why your customers buy from you and not somebody else. If you can say it with a straight face and your customers agree it's true, then you're in business. If not, you're in big trouble. Here's how it works. by Steve...
- Blog posts 2008-10-27
- Schema recognized as one of Europe's fastest growing companies by Deloitte & Touche's "2001 Technology Fast 500"; Industry continues to validate Schema's value proposition and solution.
- M2 PRESSWIRE-16 April 2002-SCHEMA: Schema recognized as one of Europe's fastest growing companies by Deloitte & Touche's "2001 Technology Fast 500"; Industry continues to validate Schema's value proposition and solution C1994-2002 M2 COMMUNICATIONS LTD RDATE:16042002 London, England --...
- Research articles 2002-04-16
- Third-Generation Venture : A New Value Proposition for Entrepreneurs and Investors
- In July 2000, Aberdeen Group published the first edition of Internet Incubators: A New Value Proposition for Entrepreneurs and Investors, a research report that educated readers about the rapidly changing characteristics of the emerging incubator market. Since the first publication of Aberdeen's Internet incubator research report, significant events have transpired,...
- Research articles 2001-07-01
- Credit Card Shoppers Lead the Charge Online; Online Firms Redefine Traditional Value Proposition of Credit Cards; Credit Card Shoppers Warm to the Idea of Shopping and Applying Online
- Business/Technology Editors ORLANDO, Fla.--BUSINESS WIRE--Jan. 22, 2001 According to a study released today by Gomez Inc., the Internet quality measurement firm, the Internet is profoundly changing the way credit cards are solicited, applied for, managed, billed, and paid. The State of Online Credit Cards 2001 reveals that Internet...
- Research articles 2001-01-22
- How to Derive a Value Proposition
- What do you do better than anyone does? What does your company offer that competitors can't match? Why would customers buy one company’s product or service as opposed to another’s? These are all definitions of a critical business concept called "value proposition." Here's a litmus test and five-step process. by...
- Blog posts 2009-07-29
- NetCracker and NEC Outline Joint Value Proposition and Solutions at Management World 2008
- NetCracker and NEC Demonstrate Business Transformation Solutions for Communications Service Providers ORLANDO, Fla. -- At Management World Orlando, NetCracker Technology and NEC Corporation will unveil their joint value proposition and demonstrate joint solutions that are enabled by NEC's acquisition of NetCracker on October 21, 2008. The combination of NEC's...
- Research articles 2008-11-18
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