BNET Business Dictionary

Business Definition for: White Coat Rule

a Federal Trade Commission rule prohibiting the use of actors dressed as doctors to promote a product in TV commercials

Neighboring Terms

Your Work The 7 Interview Questions You Must Ask

The 7 Interview Questions You Must Ask

Forget 'What are your strengths and weaknesses?' If you want to get the real dope on prospective employees, ask job candidates these seven questions.
Your Industry Chicken War: KFC Appears to Be Plucking El Pollo Loco

Chicken War: KFC Appears to Be Plucking El Pollo Loco

In the highly publicized chicken wars, KFC seems to be winning the financial battle over El Pollo Loco. But is it really fair to compare the smaller chain to Colonel Sanders' empire?
Your Money 401(k) Mistakes to Avoid

401(k) Mistakes to Avoid

You’re counting on your 401(k) to provide a cushy retirement. Or at least food, shelter, and a broadband connection. But many investors undermine their savings plans without even knowing it. We’ve compiled a list of the most common mistakes, and explained how to avoid them.